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In: Features, Gaming, News

eXtra topped the fast-growing market for Sony PlayStation in Saudi Arabia and currently enjoys over 10% of the overall gaming market share in the Kingdom, which is estimated at SAR 750 million, where PlayStation account majority stake in the gaming consoles market. Currently, eXtra provides the over 9 million customers it serves annually with more than 12,000 products across its 24 stores – serving almost 90 percent of the population of Saudi Arabia. In addition, eXtra recently introduced its online shopping portal www.extra.com, a first-of-its-kind fully fledged electronics and home appliance website in the Kingdom.Read More…

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In: Features, Hardware, News, Peripherals

Promate Technologies announced a strategic new partnership with a major Saudi distributor FasTech, while seeking to capitalise on the expanding accessories and peripherals market currently springing up in Saudi Arabia and is confident the logistical and financial expertise FasTech bring to the table will help them better serve this critically important MEA region. Yasir ALkaar, Managing Director, Promate says, “Promate constantly strive to seamlessly incorporate modern technology into your daily life. Promate’s R&D team is continuously asked to find solutions to enhance the way we use everyday technologies. Read More…

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In: Features, Hardware, News, Notebooks

According to the a recent study by GfK, Toshiba cornered 24.4% of the Saudi market share of Notebooks during the period of from January 2011 to May 2011, making it the leader in the notebook segment in Saudi Arabia. During the same period, Toshiba also achieved an average rate of 78.2% making it one of the fastest growing brands in the kingdom. “Apart from the excellent GfK market study results which placed Toshiba in the lead in terms of sales unit percentage, Toshiba is also the most visible brand in the showrooms in Saudi Arabia,” said John Maliakal, Regional Manager, Toshiba Gulf Computer Systems Division for the countries of KSA, Kuwait, Qatar, Oman and Bahrain.
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SHASTECH, the leading distributer in KSA announced that it has secured the rights to distribute Belkin products in Saudi Arabia. It claims its success in attracting key products and brands is due to its excellent after sales services and its highly talented sales team that has expert marketing capabilities and strong relationships with the largest electronic outlets in the Kingdom. SHASTECH will distribute a wide variety of award-winning smart and innovative Belkin products designed to add more integration and operations on computers and mobile phones, as well as solutions to make devices easier to use while at home or roaming, including accessories for many of the kingdom’s most popular electronic devices including the iPhone, iPod, laptops and tablets.
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The Global Software Piracy Study conducted by the Business Software Alliance (BSA), the world advocate for the software industry, in partnership with International Data Corporation (IDC), covered 116 countries, and revealed that commercial losses caused by software piracy in the Kingdom increased from $304 million in 2009 to $414 million in 2010. The study underscored the reality of software piracy in KSA during a time when many emerging markets are making concerted efforts to tackle software piracy. The study found that software piracy in developing nations was 2.5 times higher than in developed markets, and the total worldwide commercial value of pirated software in 2010 was US$59 billion, nearly double when the first study was conducted in 2003.Read More…

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Adobe appointed Alfalak Distribution, a leading IT distributor in KSA, to target the fast growing Saudi Arabian market. Alfalak joins the company’s strategic network of Middle East and North African distributors and it will be supporting the full range of Adobe products to ensure availability for business users and retail outlets. “During the past year, we have been carefully reviewing our distribution strategy in Saudi Arabia to ensure that we understand the needs of channel partners and customers, and have the ability to deliver products efficiently and effectively across the Kingdom,” said Abdallah Saqqa, General Manager, Adobe Systems MENA. “Alfalak has an extensive understanding and widespread penetration of the market in the Kingdom and we are pleased to welcome them to our network.”
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