Avnet hosts Software Academy in KSA

Emad Aboukhater

Avnet Technology Solutions, a VAD in the Middle East and Africa region recently held a special training programme called “HP Software Academy” in association with HP to educate its Preferred Partners in Jeddah and Riyadh in the Kingdom of Saudi Arabia.

Emad Aboukhater, channel manager for HP Software Solutions at Avnet Technology Solutions says the HP Software Academy is an initiative designed specifically to inform partners about the vendor’s software portfolio and increase awareness about the benefits of key software products and solutions offered by it.

Aboukhater says the training sessions in Jeddah and Riyadh were attended by a large number of partners. “HP Software Academy is a perfect opportunity for Avnet and HP to meet with our partners. It also enhances the understanding and knowledge of partners about the wide portfolio of HP Software products and solutions available for them in Saudi,” he says.

Emad adds that the sessions also act as a strategic venue to discuss the current challenges in the industry and develop key solutions and strategies that can help reinforce HP leadership in the KSA region.

Encouraged by the overwhelming response Avnet plans to take the Software Academy further to remote areas in Saudi Arabia like Mecca and Abha later this year.