Global technology company Software AG has extended ‘Premier Partner’ status to Saudi Business Machines Ltd. (SBM), the general marketing and Services Representative of IBM World Trade Corporation in Saudi Arabia – the Kingdom’s leading provider of cutting-edge and end-to-end enterprise information technology and telecommunications solution. This agreement will advance theRead More…
VMware has announced the next evolution of the company’s flagship VMware Partner Connect program is live worldwide. Partner Connect is a singular, unified program for all partner types that is now more flexible and efficient, provides faster and simpler paths to progression, delivers more incentives, and rewards partners for bothRead More…
Sophos has announced that it is kicking off a multi-country roadshow for channel partners in the Middle East. The events will take place in Qatar, Dubai and Saudi Arabia and provide attendees with in-depth details on how Sophos’ Cyber Security as a Service (CSaaS) strategy will help partners better protectRead More…
Proofpoint has announced its new partner program to empower the channel to drive sales, enhance customer relationships, and bolster additional revenue streams. The Proofpoint Element Partner Program strips away the complexity often associated with many current partner programs, enabling thousands of Proofpoint managed service providers (MSPs), managed security service providersRead More…
SolarWinds has announced it will host its annual Europe, Middle East, and Africa (EMEA) Partner Summit 2023 in person in Barcelona, Spain, February 13 – 17. The event is part of a series of Partner Summits SolarWinds is hosting across Europe, Asia, and North America. At the EMEA Partner Summit,Read More…
ServiceNow announced a major partner program transformation to further partner growth and customer success. The multi-year vision is designed to support the $500 billion market opportunity for the Now Platform and associated partner services with a redesign of the company’s partner program that includes a new Partner Development Fund amongRead More…
IBM has announced IBM Partner Plus, a new program that reimagines how IBM engages with its business partners through unprecedented access to IBM resources, incentives, and tailored support to deepen their technical expertise and help speed time to market. The program is designed to fuel growth for new and existingRead More…
Infoblox has unveiled its new partner program, designed to maximize opportunities partners can secure and deliver. The Skilled to Secure trusted partner program reflects the changing security landscape and shifting customer requirements – and the need for providers of security solutions and services to adapt in response. “The rules ofRead More…
Alteryx has announced meaningful growth and global expansion of its partner ecosystem after launching its updated partner program in March. The combination of Alteryx’s partner-centric strategy and new partner program resulted in partners influencing well over half of the annual contract value won in Q3 2022. Further, Alteryx saw double-digitRead More…
UAE-based system integrator and digital enabler Raqmiyat has announced the partnership with Ivalua, a global leader in spend management. This partnership is to enable the eProcurement digitalization of an increasing number of organizations in the Middle East, whose digitalization efforts continue to be largely driven by the need to complyRead More…
Dataiku has enhanced the Dataiku Partner Network to help partners build joint offerings and go-to-market capabilities for co-sales, service delivery, and resell routes to market to serve companies on their AI journey better. Members of this Partner Network will work with Dataiku to build a partner ecosystem that delivers high-valueRead More…
Beyon Cyber, Bahrain’s leading Cyber security services provider, has been recognized as the ‘Emerging Markets Partner of the Year’ by Palo Alto. These awards are presented to the top 14 partners across the MENA, Africa, & Levant region. Beyon Cyber is the only entity in the Kingdom of Bahrain toRead More…
