Canon to boost productivity with new MFD's

Hendrik Verbrugghe, Marketing Director, Canon Middle East

Canon Middle East launched a A4 series of new high-speed multi-functional devices aimed at improving productivity for SME’s  held at a reseller gathering, gave over 100 channel partners the unique opportunity to experience interactive presentations of the new models.

The new range of office solutions including the versatile and cutting-edge imageRUNNER1700 further broadens Canon’s offering within the A4 market and providing customers with a portfolio of devices to meet the varied needs of their business.

Canon’s new A4 range enables customers to implement a print fleet that seamlessly integrates with existing office IT and print infrastructure, as part of a balanced deployment.

“The A4 black-and-white MFD market has shown unprecedented growth, and as such we’ve seen increasing demand from our customers for both A4 black-and-white and colour devices. We’re not only expanding our portfolio offering but providing new and enhanced features to benefit businesses of all sizes, from home offices through to organisations looking for an integrated print fleet where new devices work seamlessly with existing hardware,” said Hendrik Verbrugghe, Marketing Director, Canon Middle East.

The imageRUNNER1700 offers an ideal blend of productivity and ease of use with higher printing and copying capacity per minute, enabling users to achieve greater efficiency and performance. The low acquisition cost makes it an attractive investment for SMEs.

During the launch event Canon also gave insight into its new channel strategies for the region.