Westcon-Comstor has announced that its Intelligent Demand (ID) programme, which harnesses data to uncover growth opportunities for channel partners, generated $768 million in additional revenue for partners in FY24 – up 70% on the previous year’s figure of $450 million. Intelligent Demand is a data-led sales and marketing programme which utilisesRead More…
Westcon-Comstor has announced a collaboration with Infoblox, a leader in cloud networking and security services, that creates new AWS Marketplace growth opportunities for channel partners and will drive adoption of the Infoblox portfolio. Under the agreement, Westcon-Comstor becomes the first distributor outside the US to privately list Infoblox software productsRead More…
Global technology provider and specialist distributor Westcon-Comstor has announced it has joined forces with Extreme Networks to help transform spectators’ sports and event experiences by driving adoption of Extreme solutions across stadiums and venues throughout Europe, the Middle East and Africa (EMEA). Westcon-Comstor is now the first distributor in the EMEARead More…
Westcon-Comstor has announced the expansion of its AWS Marketplace programme to the Gulf, creating new growth opportunities for partners and vendors across the region while securing the role of the channel in the cloud marketplace economy. The distributor announced earlier this year that it was expanding its collaboration with AmazonRead More…
Westcon-Comstor has announced its participation in GITEX Africa 2024, where it will showcase the strategic role of distribution and the IT channel in the technology ecosystem. Billed as the continent’s largest and most influential tech and startup show, GITEX Africa 2024 takes place in Marrakesh, Morrocco from 29 – 31Read More…
Westcon-Comstor has announced the promotion of Rakesh Parbhoo to the newly created role of Executive Vice President (EVP) of its Middle East and Africa (MEA) business. The promotion will see Rakesh drive Westcon-Comstor’s continued growth across the region,Read More…
By Rakesh Parbhoo, Global CTO and Executive Vice President Middle East and Africa, Westcon-Comstor Data has never been more important and is now arguably the most valuable currency in the business of technology.Read More…
Westcon-Comstor has announced an expansion of its partnership with Check Point® Software Technologies Ltd (NASDAQ: CHKP), a leading AI-powered, cloud-delivered cybersecurity platform provider, to equip channel partners with a competitive, streamlined and simplified route to transacting Check Point products in AWS Marketplace. The announcement comes after Westcon-Comstor was named EMEA distributor of the year atRead More…
Westcon-Comstor has announced the launch of a new insights tool that enables partners to put data at the heart of their growth strategy. Partner Insights, which sits within the distributor’s PartnerCentral digital marketplace platform, allows partners to monitor key performance metrics and embed a data-driven approach to performance analysis. By gainingRead More…
Westcon-Comstor has announced the launch of Tech ConneX, an interactive peer-to-peer platform enabling technical professionals at channel partners to engage with vendors, each other and the distributor’s own experts in a sales-free environment. Tech ConneX allows technical cybersecurity and networking professionals from across the IT channel to share knowledge, crowdsourceRead More…
Channel partners in Nigeria, Kenya and South Africa see data as both their biggest challenge and a major opportunity as they look to achieve growth and transition to recurring revenue models, according to new research. Technology provider and specialist distributor Westcon-Comstor surveyed more than 500 senior decision makers at partnersRead More…
Westcon-Comstor has announced that its 3D Lab – which allows multi-vendor cybersecurity solutions to be tested against specific use cases in a dynamic virtual demo environment – has attracted more than 1,500 users and generated in excess of US $25m in new business for partners since its launch a yearRead More…
