Ways to Prepare for the Middle East’s Digital Economy
2020-08-10
Petra Jenner, GM and SVP – EMEA Emerging Markets, Salesforce, explains the role of government and businesses in reducing barriers to reskilling.Read More…
AI adoption complements jobs and cultivates a fairer economy
2020-07-29
Thierry Nicault, Executive Vice President – Middle East, Africa, and Central Europe, Salesforce explains how, when AI is implemented responsibly would complement jobs and would cultivate fairer economy rather than posing a threat as perceived.Read More…
Transformative role played by AI in the Middle East
2020-07-19
Thierry Nicault, Executive Vice President – Middle East, Africa, and Central Europe, Salesforce explains how AI is fast becoming a part of everyday life in the Middle East, starting from Discovery and Development of Drugs, Accessibility, Personalized Education, and Creating a More Efficient and Resilient Health Service.Read More…
Salesforce introduces Salesforce Anywhere
2020-06-30
Salesforce today introduced Salesforce Anywhere – bringing together powerful new technologies and platform services to help organizations unlock new levels of productivity and customer success for this new normal.Read More…
Salesforce appoints an advisory board to support its expansion strategy in EMEA region
2020-06-02
Salesforce has announced that it has appointed an advisory board of senior international business leaders to provide strategic guidance and support to Salesforce’s ongoing expansion strategy in Europe, Middle East and Africa (EMEA), the company’s fastest-growing region last year.Read More…
Salesforce releases its sixth edition of its State of Marketing report
2020-05-20
Salesforce today released the sixth edition of its State of Marketing report which revealed that as technology drives customer expectations to new heights, UAE marketers have emerged as not just messengers, but engagers who foster meaningful customer relationships well beyond the first purchase.Read More…
Merkle partners with Sprinklr in MENA region to enhance digital customer experience
2020-05-19
Merkle has today announced they are partnering with Sprinklr in the Middle East and North Africa, to improve digital customer experiences across the region. The partnership combines world-class creative talent and category-defining technology to help organizations develop breakthrough digital marketing,Read More…
What’s in the DNA of the Middle East organizations?
2020-05-13
Thierry Nicault, Executive Vice President for Enterprise Business Unit – Middle East, Africa, and Central Europe, Salesforce explains how the COVID-19 pandemic has drastically altered the way business is conducted and how the values upheld by the organizations will be tested more than ever.Read More…
Salesforce announces the launch of Work.com
2020-05-06
Salesforce today announced Work.com – new technology solutions and resources to help business and community leaders around the world reopen safely, re-skill employees, and respond efficiently on the heels of the COVID-19 pandemic.Read More…
Salesforce introduces Salesforce Sustainability Cloud
2019-09-25
Salesforce today announced Salesforce Sustainability Cloud, a carbon accounting product for businesses to drive climate action that will accelerate the world’s efforts towards carbon neutrality. With Salesforce Sustainability Cloud, businesses now have a trusted sustainability platformRead More…
Salesforce enhances Lightning Platform capabilities
2018-12-17
Salesforce announced Lightning Web Components, a tool that makes it easy for millions of JavaScript developers worldwide to code on the Lightning Platform. Developers by using Lightning Web Components in conjunction with other Lightning developer servicesRead More…
Riverbed appoints its First Chief Customer Officer
2018-06-28
Riverbed has announced that Dan Smoot has joined Riverbed as the company’s first Chief Customer Officer reporting to Paul Mountford, CEO. Smoot, who previously was a senior executive at Salesforce, will focus at Riverbed on the customer’s journeyRead More…
