Rakesh Parbhoo, Executive Vice President, Middle East and Africa (MEA) at Westcon-Comstor shares insights into the strategies and initiatives the company, which recently celebrated its 40th anniversary, is adopting to empower its partners. He also explains how distributors are redefining value and differentiation to stay relevant in the backdrop ofRead More…
Nilesh Jadhav, CEO and Co-Founder of Amiseq, states that the company is accelerating its global expansion with a strong focus on the Middle East, driven by the launch of the Z-Deploy platform and a strategic emphasisRead More…
Sahil Dhawan, President and Head for India, Middle East & Africa Business at Tech Mahindra, outlines a strategic roadmap to lead MEA’s digital transformation by prioritising executional excellence, dynamic regional partnerships,Read More…
Suchit Kumar, CEO of TEXUB, highlights that over the past three years, the platform has redefined global B2B tech trade by building trust through digital innovation, strategic market expansion, and scalable, inventory-free solutions.Read More…
Alaa Bawab, General Manager of MEA Infrastructure Solutions Group (ISG) at Lenovo, explains that the channel program empowers Middle East partners with AI-ready infrastructure, hybrid cloud solutions, green IT, and strategic incentivesRead More…
Ali Nimer, Chief Commercial Officer at Core42, explains that the company is building the AI infrastructure of the future for the MENA region through sovereign cloud, sector-specific solutions, and strategic partnerships—enabling secure,Read More…
Mukesh Kumar, Regional VP of Alliances and Channels at Salesforce Middle East, reflects on his 14+ year journey and how Salesforce has evolved into a full-spectrum platform. In the region, partner momentum and AI-driven innovationRead More…
Mohamed Mysara, Public Sector Principal Business Solutions Manager at SAS, says AI is transforming predictive policing, enabling law enforcement to proactively prevent crime by leveraging machine learning and advanced analytics.Read More…
Joanne Weng, Director of International Business at Synology, shared that at Computex 2025, the company showcased its four core solution areas—file serving, backup, surveillance, and productivity—highlighting innovations to deepen its presence in the enterprise market.Read More…
Ghassan Abou Rjeily, senior manager for Channel Sales and alliances—GCC at Riverbed, and Shaik Asif, Regional Sales Director, Acceleration, EMEA & APJ at Riverbed, highlight how the company empowers channel partnersRead More…
Mohammed Owais, Western Digital’s Sales Director for the Middle East, Africa, Turkey, and the Indian Subcontinent, says the company is strengthening its MEA channel with tailored strategies, partner support, and distributor collaboration to meet rising data demands.Read More…
Bilal Baig, Trend Micro’s Chief Technical Officer in the Mediterranean, Middle East, and Africa, highlighted the company’s rapid expansion in the region, reinforcing its leadership in cybersecurity as digital transformation accelerates across the region.Read More…
