Prashant Menon, Channel Team Leader at Check Point Software Technologies, emphasizes the significance of Gitex as a vital platform for engaging with customers and partners. He expresses enthusiasm for showcasing Check Point’s innovative cybersecurity solutions, especially the launch of newly XDR (Extended Detection and Response) solution, which they are calling XPR (eXtended Prevention and Response) to align with their prevention-focused approach. This offering integrates seamlessly with both Check Point and third-party technologies, embodying the company’s commitment to a prevention-first approach.
Menon explains that artificial intelligence (AI) is at the core of Check Point’s solutions, with their Tech Cloud engine serving as the “brain” of their technologies. This intelligence is fueled by the vast amount of threat data they collect from their customer base and global sensor network, as well as their collaboration with other cybersecurity vendors.
Check Point’s partner-first approach is a key focus, with Menon highlighting the various mechanisms they have in place to support and enable their partners, such as robust deal-locking and deal-registration mechanisms, as well as comprehensive training and enablement programs. He notes that partners are crucial in handling the latest threats, and Check Point’s efforts in this area are highly valued by their partners.
Menon emphasizes the importance of the UAE market for Check Point, as customers in the region are facing a high volume of attacks, averaging 1,598 new attacks per week. To address this, Check Point is focusing on their MSSP (Managed Security Service Provider) offerings, which integrate their Harmony solutions (covering endpoints, email, mobile, and SASE) into a single dashboard for partners to manage.
