CNS Middle East Meeting The Changing Demands of The Digital Landscape

Asef Sleiman, General Manager of CNS Middle East, highlights the company’s expertise in digital infrastructure, cloud computing, and cybersecurity, emphasising their consumer-centric approach, strategic partnerships, and commitment to innovation, positioning them as a leader in the evolving IT landscape of the Middle East.

Can you provide an overview of CNS Middle East and its core areas of expertise?
CNS Middle East is a leading technology company dedicated to providing innovative digital solutions that support both enterprise operations and human development. Our core areas of expertise include Digital Infrastructure, Cloud Computing, Cybersecurity, Business Applications, Banking Solutions, plus Managed and Engineering Services. We deliver end-to-end solutions, encompassing everything from secure data management and efficient network operations to enhanced application performance helping businesses streamline their processes and achieve maximum efficiency with seamless, integrated technological support.

What sets CNS Middle East apart from its competitors in the region?
What distinguishes us from our competitors is our consumer-centric approach and commitment to innovation. We prioritize solutions that integrate seamlessly with our clients’ existing systems and workflows, ensuring ease of use and maximum impact. With over three decades of experience and a keen eye on emerging technologies, we tailor our offerings to meet each clients’ unique needs in order to maintain our competitive edge.

How has CNS Middle East evolved since its inception, and what have been some significant milestones?
Since inception, CNS Middle East has continuously evolved to meet the changing demands of the digital landscape. Significant milestones include the successful implementation of large-scale IT projects for prominent clients like MOHAP, where we built a robust IT foundation backed by 24×7 service delivery and technical support, and similarly with multiple clients across the government and banking sectors. Our foundations are built on quality and international standards and as a result we have achieved certification in ISO 9001 Quality Management, ISO 20000-1:2018 for IT Service Management System and ISO 27001:2022 for Information Security Management.

How do you see the IT landscape in the Middle East evolving over the next five years?
The IT landscape in the Middle East is set for dynamic growth, driven by ambitious national strategies, technological advancements, and a focus on innovation. Organizations in the region must remain agile and adaptive to leverage these opportunities and navigate the challenges of rapid digital transformation. We anticipate significant growth in Cloud Computing, Cybersecurity, AI & ML, Fintech and Digital Banking, Emerging Technologies, Sustainability and Green IT. In tandem, regulation across areas such as data and tech privacy must evolve to ensure the ethical and responsible use of technology.

How important are partnerships and collaborations for CNS Middle East, and how do you approach them?
Partnerships and collaborations are vital to our success. We approach them with a focus on mutual benefit, aiming to create value for both our partners and clients. By collaborating with leading technology providers and domain experts, we enhance our capabilities and deliver more comprehensive solutions. We also prioritize long-term relationships based on trust, shared goals, and a commitment to innovation.

Can you provide examples of successful partnerships that have benefited CNS Middle East and its clients?
Our strategic partnerships with industry-leading technology providers have been pivotal in delivering exceptional value to our clients. Collaborations with companies like Cisco, Dell, Microsoft, and HPE allow us to offer state-of-the-art networking solutions, cutting-edge computing infrastructure, comprehensive cloud and productivity services, and robust IT infrastructure solutions that support business agility and growth.

In specialized sectors, we have forged strategic partnerships to deliver even greater expertise. For example, our partnership with Diebold Nixdorf brings advanced technology solutions to the banking industry, improving operational efficiency and the customer experience. Additionally, alliances with Fortinet, F5, and Kaspersky ensure top-tier cybersecurity solutions, safeguarding our clients’ valuable digital assets.

Our partnership with IFS allows us to streamline business processes and operational efficiency through advanced Asset Management and Field Service Solutions, while our collaboration with Dynatrace enables us to deliver intelligent application performance monitoring and analytics.

These partnerships collectively enable us to deliver best-in-class solutions that drive innovation and business success for our clients.

How does CNS Middle East ensure customer satisfaction and maintain long-term client relationships?
We ensure customer satisfaction through our unwavering commitment to delivering best-in-class support and innovative solutions tailored to our clients’ needs. Our customer-focused approach drives every aspect of our operations, from initial consultation to post-implementation support. We maintain long-term relationships by consistently exceeding expectations, offering proactive support, and continuously seeking feedback to improve our services using NPS surveys. Our track record of successful project deliveries and positive client testimonials speaks to the strength of our client relationships.

Can you discuss some of the key technologies and solutions that CNS Middle East specializes in?
CNS Middle East specializes in a range of key technologies and solutions designed to empower our clients’ digital transformation and business success.

We provide robust digital infrastructure and disaster recovery solutions to ensure seamless connectivity and minimize downtime and data loss offering comprehensive backup and recovery plans that guarantee business continuity.

We also offer comprehensive cloud solutions that provide scalable, agile, and secure environments for businesses to operate efficiently. Our services include cloud migration and infrastructure management designed to enhance productivity while reducing costs.

In Banking and Fintech, we offer advanced core banking systems and digital payment solutions to streamline operations and improve customer experiences whilst ensuring regulatory compliance. Our AI-enabled applications optimize asset and field management through predictive analytics and real-time monitoring to enable smarter decision-making and operational excellence.

We prioritize robust cybersecurity solutions with proactive threat detection and risk management to protect digital assets, ensuring data integrity and business continuity. Additionally, our IoT solutions create smart environments that enhance efficiency through device integration and data analytics enabling businesses to optimize asset management and uncover new opportunities for growth.

Together, these technologies help our clients navigate the evolving digital landscape, driving innovation and sustainable business success.

How do you see the company adapting to the rapidly changing technology landscape?
At CNS Middle East, we are adapting to the rapidly changing technology landscape by continuously investing in learning and development, staying on top of the latest technological advancements, and fostering a culture of innovation. We are also proactively identifying emerging trends and incorporating them into our service offerings to meet the evolving needs of our clients. Our agile approach to project management allows us to quickly pivot and adapt to new challenges and opportunities. By maintaining a forward-thinking mindset, a continuous learning approach and embracing change, we ensure that we remain at the forefront of the industry.

What are your strategies for expanding CNS Middle East’s market presence and customer base?
To expand CNS Middle East’s market presence and customer base, we are employing a multi-faceted approach. Firstly, we are expanding our core capabilities and offerings in the Gulf region by tailoring our strategies to meet the unique needs of each market. This includes leveraging our strengths in sectors such as government, banking, healthcare, and oil & gas.

Additionally, we are increasing our operational capabilities by establishing back offices in India and Egypt to enhance our service delivery and support functions, which allow us to provide even greater value to our clients.

Furthermore, we continue to leverage our existing partnerships while actively seeking new strategic collaborations. These partnerships enable us to extend our reach and enhance our service offerings, ensuring we remain at the forefront of industry advancements.