Shahood Khan

Software publisher WinSoft International has teamed up with EMPA Middle East to make its range of Serif products available to Middle East channel partners and users. The agreement signed between WinSoft International and EMPA Middle East will combine WinSoft International’s software localisation expertise with the reach of EMPA’s regional distribution network. Hadi Shaheen, WinSoft International’s regional manager for the Middle East says as the company is focusing on consolidating its distribution strategy and harmonising the Middle East retail channel with the new range of software from Serif, it is imperative that WinSoft choose a regional distributor with a proven track record.Read More…