Salesforce has released the fourth edition of its State of the Connected Customer report which reveals that while a string of crises has affected all facets of life, including a fundamental shift in how customers connect with brands, factors like empathy, personalization, convenience, and digital transformation areRead More…
Salesforce today announced Digital 360, bringing together key components and new innovations in the Salesforce Customer 360 platform to help digital leaders transform their customer engagement and accelerate growth in the all-digital, work-from-anywhere world. Digital 360 is made stronger with expertRead More…
Chalhoub Group has leveraged its strategic relationship with Salesforce to enhance customer e-commerce experiences in its digital transformation amid the COVID-19 coronavirus.Read More…
Salesforce has announced the next generation of Salesforce Field Service, equipping teams across industries with AI-powered tools to deliver trusted, mission-critical field service.Read More…
Brian Solid, Global Innovation Evangelist, Salesforce, explores trends among innovative brands and how they’re upgrading marketing toward customer experiences.Read More…
Petra Jenner, GM and SVP – EMEA Emerging Markets, Salesforce, explains the role of government and businesses in reducing barriers to reskilling.Read More…
Thierry Nicault, Executive Vice President – Middle East, Africa, and Central Europe, Salesforce explains how, when AI is implemented responsibly would complement jobs and would cultivate fairer economy rather than posing a threat as perceived.Read More…
Thierry Nicault, Executive Vice President – Middle East, Africa, and Central Europe, Salesforce explains how AI is fast becoming a part of everyday life in the Middle East, starting from Discovery and Development of Drugs, Accessibility, Personalized Education, and Creating a More Efficient and Resilient Health Service.Read More…
Salesforce today introduced Salesforce Anywhere – bringing together powerful new technologies and platform services to help organizations unlock new levels of productivity and customer success for this new normal.Read More…
Salesforce has announced that it has appointed an advisory board of senior international business leaders to provide strategic guidance and support to Salesforce’s ongoing expansion strategy in Europe, Middle East and Africa (EMEA), the company’s fastest-growing region last year.Read More…
Salesforce today released the sixth edition of its State of Marketing report which revealed that as technology drives customer expectations to new heights, UAE marketers have emerged as not just messengers, but engagers who foster meaningful customer relationships well beyond the first purchase.Read More…
Merkle has today announced they are partnering with Sprinklr in the Middle East and North Africa, to improve digital customer experiences across the region. The partnership combines world-class creative talent and category-defining technology to help organizations develop breakthrough digital marketing,Read More…
