Shifra partners with Thales

Philip Schreiber, regional sales director for the Middle East, Africa and South Asia at Thales
Philip Schreiber, regional sales director for the Middle East, Africa and South Asia at Thales
Region’s value-added distributor, Shifra today announced that it has partnered with Thales to offer the latest, most effective data protection and trust management solutions to the region.

“The very digital trends that have revolutionised user access to data are unfortunately the same ones that have left businesses vulnerable to intrusions from cybercriminals. And as attacks become more sophisticated, data protection becomes more critical,” said Ahmad Elkhatib, managing partner at Shifra.

This is especially the case in the Middle East, where the frequency of cybercrime has surged as companies have embraced digital technology. In fact, a recent PWC report claims Middle East businesses suffer more cybercrime than their global counterparts.

In a statement, Thales commented that after increasing its local headcount, the company is looking to extend our distribution network in the region. Philip Schreiber, regional sales director for the Middle East, Africa and South Asia at Thales said, “To complement our efforts, we required a broad spread of resellers to increase and educate a greater potential customer base. We are confident that partnering with Shifra is the right move to scale up our regional penetration and boost deployment of our solutions.”

Shifra will make available to the channel Thales’s advanced data security solutions, and will work towards building the provider’s market share in the application security space, by delivering hardware security modules (HSMs) and solutions for PKI, digital signatures and electronic IDs.

Elkhatib adds,”There is immense scope for our partners to benefit from its wide range of products. We look forward to working closely with the Thales team to increase their footprint in this region.”