Poly to showcase their latest launches at GITEX 2021

With an increase in remote and hybrid work models, Bob Aoun, Regional Sales Director, Poly, talks to Channel Post MEA on how they are equipping the hybrid workforce across the world and GITEX providing networking opportunities

What does your company do and why is it important for you to be exhibiting at GITEX 2021?
Poly creates premium audio and video solutions so employees can have their best meeting experience wherever they are joining the conversation from. We have re-imagined professional headsets, video and audio-conferencing devices, desk phones, software and services and we have designed and engineered tools that connect people with incredible clarity, are easy to use and work seamlessly with all video and audio-conferencing platforms.

Since GITEX will be hosted with the Dubai Expo 2020 we will see a big gathering of the tech community that will transform the future as technology is becoming a key in economies, daily lives and businesses. Poly has always been an innovator within the industry, so we always aim to provide solutions for both professional and personal use. We are participating at GITEX to present our new products directly to the companies and empower our customers to succeed in the current hybrid working model as we aim to equip the workforce across the world with the best tools that suit their individual needs and working style. Whatever the company’s size, we are here to support all organizations with solutions that allow them to be flexible in the way they work and ensure equality wherever their employees choose (or have) to work from.

What products or solutions will you be exhibiting throughout the weeklong technology show?
We are excited to showcase our latest launches, the Poly Studio P series personal camera devices, the highly anticipated second generation Voyager Focus 2 and the Voyager 4300 UC Series. Poly Studio E70, our latest camera for larger rooms will also be on display for those looking to equip their meeting rooms now that part of the workforce returns to the office while some of their colleagues continue to join the conversation from home, to experience first-hand.

It is our observation that remote and hybrid work models are fueling investments in video conferencing and security solutions. We want to support all organizations whether they are small or big, by giving the tools that allow companies to become flexible in the way they work and in turn create much better integration and collaboration. We want to keep the momentum going and increase more footfall towards Poly within the region.

What channel specific initiatives will you be outlining during GITEX?
We are all about collaboration and building strong operating foundations that make it easy to do business with Poly. To that end, we are creating a unique experience center where our channel partners can invite their key customers to experience Poly and be delighted by our latest products and solutions. Customers will be able to also experience Zoom, Microsoft & Etisalat who will showcase their solutions and their partnership with Poly.

Zoom & Microsoft have the liberty to invite their partners and potential customers to experience the complete offering Hybrid Working Meeting Room & Solution Experience. We are prepared for demo bookings and the possibility of large customer deal signings.

What special engagements or events are you planning to network and entertain with your partners and customers besides meeting them at GITEX Global?
At Poly we are focused on equipping the hybrid workforce across the world and at GITEX we are looking to provide networking opportunities for key channel personnel, management, and stakeholders.

To meet that objective, we are planning some very special networking channel events in collaboration with Microsoft and Zoom.

What does your company hope to achieve at the end of the show?
GITEX is not only a fantastic opportunity to re-engage in person with all the partners and customers we have been working together for years in both our legacy companies, Plantronics and Polycom but also a great way to introduce our joint new brand to all companies and partners that are looking for the best tools to support and empower the new hybrid way of working.

Setting up organizations of all sizes for success in this new hybrid working world is our main goal. We have the tools that allow companies to become flexible in the way they work and in turn create much better integration and collaboration. We want to keep the momentum going and increase more footfall towards Poly within the region.

We will own the future of working together with our partners and customers and we hope to be a step closer to that goal by the end of the show.

Our presence is to be held strong and visible as we want to engage remote workers by utilizing the power of the technological solutions through our latest work-from-home and back-to-office solutions.

Where can we find you at GITEX? 
We are at Hall 7 – Stand E20 at GITEX beside Microsoft who are our partners.

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