Eulify announced today that it has tied up with Benepik to help take consumer, employee and channel engagement practices in the region to the next level. As part of the agreement, Eulify will help develop and market Benepik in the region.
Benepik is a mobile-based reward and recognition, engagement and communications platform for employees and channel partners. Launched in India in 2015, it has garnered several global organizations as clients and helps them effectively engage, reward and communicate with their employees and channel partners. As it expands operations across the Middle East region, it will provide large regional organizations across sectors with a mobile platform for a unique engagement experience for consumers, employees, and channel partners. The range of benefits and features it covers includes benefits, performance incentives, people analytics, internal communications, and sales planning.
“At Eulify, we have a mission to help tech companies with proven value proposition expand into the Middle East and bring world-class digital technologies and tools to our clients. Benepik is such a platform that has helped clients solve a multitude of problems and significantly improved their engagement and relationship scores. Brands like Barclays, KPMG, Haier and IHG have chosen to stay with us year after year, and I am excited to bring the same solutions to clients,” said Akash Pal, CEO, Eulify.
“Benepik is built on the foundation that engagement directly impacts business performance. We believe that engagement is the most promising competitive advantage that organizations can create in today’s world. Be it employee engagement, channel engagement or engaging with consumers, clients today need a digital tool that allows them to personalize the engagement. We are happy to bring our successful products to the Middle East region with Eulify and look forward to continue our successful journey,” said Saurabh Jain, Founder & CEO, Benepik.
