Salesforce announces expansion of

Salesforce has announced a significant expansion of to help companies get back to growth and thrive in the new normal. New products include an employee workspace and helpdesk to boost productivity, and communication apps that inform customers and employees about new policies and procedures to foster safer in-person experiences. Workspace is already being used by cities, states, and companies around the world—including University of Kentucky, Ohio State University, and Siemens—to help make their workplaces and communities safe, with technology for employee wellness, shift management, manual contact tracing, and more. Salesforce recently introduced for Vaccines to help governments and healthcare organizations more safely and efficiently manage vaccine programs at scale. Now, Salesforce is expanding to give companies new technology and resources to help them operate in today’s new normal and get back to growth. includes the full power of the Salesforce Customer 360, with technology and best practices to help organizations reopen safely, meet new workplace challenges, and get back to growth in today’s new normal. Today’s announcement expands to include:

New technology to increase engagement and productivity:

• Employee Workspace is a central digital hub for employees to access any of the tools and resources they need to work from anywhere, including productivity apps like Google Workspace, learning platforms like myTrailhead, payroll systems, and more. The workspace also provides personalized communications, embedded collaboration apps, and notifications to ensure employees can stay productive and up-to-date while working from anywhere.

• Employee Helpdesk allows employees to ask questions and get help quickly from wherever they are, whether they need IT support or have questions about HR policies and benefits. Einstein AI-powered chatbots provide employees access to knowledge articles and escalation paths, across any department.

New communication apps to enable safer in-person experiences for customers and employees:

• Queue Management helps brick-and-mortar businesses minimize physical lines by creating virtual queues to protect customers and manage onsite capacity. Customers can easily reserve their place in line from anywhere through the app and get updated on queue status via SMS to avoid waiting outside for lengthy periods of time.

• Broadcast Messaging allows businesses to proactively communicate updated hours of operation, changing appointment times, and health and safety reminders to customers and employees through their preferred channels such as text, WhatsApp, or Facebook Messenger. Businesses can then manage follow-up questions or service requests quickly with automated chatbots and personalized service communications.

• Digital Trust Cards allow local store employees to quickly update websites and apps with safety protocols specific to that location, like social distancing guidelines and cleaning policies, helping build customer trust and confidence that they will be safe when visiting the business in-person.

Salesforce Global Strategic Consulting Partners, including Accenture, Deloitte and PwC, provide guidance and solutions for organizations of all sizes and across industries to return to the workplace safely. Solutions and resources that extend, built by both ISV and consulting partners, can be found on the Salesforce AppExchange collection page.