Dell EMC’s storage infrastructure apt to accelerate Middle East’s digital transformation

As the Middle East data storage market will top USD 8.5 billion by 2027, organizations need to modernize their IT infrastructure to drive their digital business competitiveness in the COVID-19 coronavirus era and beyond.

Savitha Bhaskar, Chief Operating Officer, Condo Protego

Across the Middle East, government, banking and finance, and education firms are leading digital transformation agendas, which have been accelerating as organizations drive remote working and e-commerce amid COVID-19 coronavirus.

As a result, the GCC and Levant’s data storage market is set to reach a record-high of USD 8.5 billion by 2027, nearly tripling from USD 2.9 billion in 2019, according to a recent report from Coherent Market Insights.

“The Middle East’s record-high data storage market reflects the need for organizations to support digital transformation in the COVID-19 era and beyond — supporting remote work, e-commerce, and digital revenue,” said Savitha Bhaskar, Chief Operating Officer, Condo Protego, the UAE-based IT infrastructure and information management consultancy.

Supporting the Middle East’s digital transformation, organizations are ideally-positioned to adopt the recently-launched Dell EMC PowerStore storage infrastructure platform.

Dell EMC PowerStore provides affordable, flexible, and scalable high-performance storage infrastructure to future-proof business needs. The solution can also easily integrate with VMware’s industry-leading virtualization solutions.

At the same time, Middle East organizations are posting strong interest in Dell EMC’s PowerOne autonomous infrastructure solutions, and in Dell EMC’s PowerEdge servers for high-value, flexible, and innovative server performance.

“Dell EMC’s integrated and high-performance storage, infrastructure, and server platforms are key for Middle East organizations to store, secure, and analyze data in real-time,” added Savitha Bhaskar. “Middle East organizations that shift now from traditional operations to modern cloud outcomes will be digital leaders of tomorrow.”