Regional value added distributor, StarLink recently hosted the StarLink Partner Summit 2020 that was attended by 300 plus partners from across the META region.
Senior management from several vendors such as Juniper, Imperva, Riverbed, LinkShadow, Nutanix and Forcepoint, presented their latest solutions offering and channel programs to enable partners drive more business opportunities and expand their market share. Also embellishing the event were vendors such as Palo Alto Networks, FireEye, LogRhythm and Nozomi Networks with their participation as the Technology Hub partners.
The distributor also signed two new strategic partnerships with Juniper and Imperva during the event. The highlight of the partner summit was the Technology Hub where demos, product-related information, use cases and technical know-how was imparted by the vendor experts to the channel partners.
Mahmoud Nimer, co-founder and general manager, StarLink said that “Over the past couple of years, StarLink has empowered its stakeholders with various strategic initiatives. Partners being the engine of the distribution business, it is crucial to equip them with new gears to grow and become profitable. The StarLink Choice Program, StarLink Marketplace and StarLink Capital has gained popularity in its unique way. This year, along with our other initiatives we have launched, ‘StarLink Value Plus’ to focus on unexploited business opportunities by diversifying our vertical focus; we have invested heavily in this initiative and have a dedicated team of Account Managers to work with the partners to tap into these whitespace opportunities.”
Nidal Othman, co-founder and managing director, StarLink commented that “StarLink Partner Summit is a great platform for partners to align with StarLink and vendor teams and understand what technologies, solutions and trends are shaping customer needs and adopt an integrated solutions approach.” He added, “The needs of our stakeholders inspire every initiative we design and the partner community being the gateway to our business, we intend to nurture and build on this relationship through various unique initiatives.”
StarLink also took this opportunity to recognize their 2019 Channel Champions for their commitment to mutual business growth and unparalleled support towards StarLink and their customers.