Printers are vital

Khalil El Dalu, General Manger at Epson Middle East
Khalil El Dalu, General Manger at Epson Middle East
Market research company, Kantar AMRB recently conducted an study on the state of printing at the workplace in UAE and Saudi Arabia in association with Epson.

The report claims that 95% of the respondents believe printers are vital in terms of helping them to effectively work. In addition to printers, respondents also said that desktops (78%), laptops (67%) and scanners (54%) are vital for working effectively. 78% of respondents also believe that ‘there is more chance of making errors editing an electronic document than editing a print out’.

Of the 150 organisations that took part in the study, almost all claim to have printers (99%) and claim to be using it (98%). 95% of the organisations claim a ban on printing would impact their productivity.

Khalil El Dalu, General Manger at Epson Middle East, said, “There are still many people who want to read reports in print, make corrections on printed copy rather than view it on a screen, hold a brochure or a leaflet, and therefore printers are still an important consideration for IT buyers in companies.”

Sukhdev Singh, Vice-President at Kantar AMRB, added: “Organisations today need printing solutions that are not only cost effective, but are easy to manage, fast, better quality and energy efficient. Need for secure or encrypted printing, particularly in case of large workplaces where personal printers are usually not available, is leading to continuous development in printing solutions.”

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