Cisco unveils new Digital Network Architecture

Cisco recently unveiled its Digital Network Architecture (DNA), an open, extensible and software driven architecture for digital business. Cisco DNA complements Cisco’s market leading, data center based Application Centric Infrastructure (ACI) technology by extending the policy driven approach and software strategy throughout the entire network: from campus to branch, wired to wireless, core to edge. Cisco DNA is delivered within the Cisco ONE Software family, enabling simplified software-based licensing, investment protection and flexibility.

“In the IoT era, enterprises are addressing how to move to digitization with tremendous innovation in networking, including software defined networking (SDN), network function virtualization (NFV), open API’s, cloud management, analytics and more. Though these innovations offer great promise to improve operational efficiency and enable digital applications, adoption has been slow due to the difficulty in consuming these many new technologies. The market needs a solution that integrates the critical innovations in networking software into an architecture that can achieve these promises in an integrated and easy to consume manner. Cisco DNA does just that,” said Mike Weston, Vice President at Cisco Middle East.

Cisco’s automation, virtualization and cloud management capabilities support the DNA architecture, including APIC-Enterprise Module (APIC EM) Platform and Automation Services, Evolved IOS-XE and Enterprise NFV and CMX Cloud.

To support Cisco customers and partners on this network transformation journey, the Learning at Cisco and Cisco DevNet developer programs are committed to educating and enabling networking professionals transitioning to a software-driven networking model. Network Programmability Specialist Certification is available built on top of Industry award winning CCIE and CCNP programs. As developers and engineers build on DNA, Cisco is making available training, hands on exercises and certifications to enable the workforce of the future.

Cisco Capital Easy Pay is a new global offer is specifically created for DNA. It allows a three-year fair market value 0% lease for all products as part of Cisco DNA. Customers pay 90% of the cost, over the three-year term, providing predictable monthly payments and cash flow management. At the end of the three-year term the customer has three options: keep, return and refresh or purchase the assets for 10% of the original purchase price.

“The digital network is the platform for digital business,” said Rob Soderbery, SVP for Enterprise Products and Solutions at Cisco. “Cisco DNA brings together virtualization, automation, analytics, cloud and programmability to build that platform. The acronym for the Digital Networking Architecture – DNA – isn’t an accident. We’re fundamentally changing the DNA of networking technology.”