“We roll out channel engagements as part of our value offering to vendors. With an activity such as this, our partners are able to take advantage of attractive incentives on specific solutions. This not only helps partners to promote our vendors but also encourages them to engage with their customers, sell more and be more profitable.” said Roshan Sequeira, Product Manager at Networks, TechAccess.
“The region as a whole is quite competitive as there are many solutions on offer. Because of this, it’s important to give our partners an edge, so they can be more competitive and enjoy better margins. Activities such as this also bolster the relationship that we have with our partners, since we actively engage them on multiple levels, from informing them of the activity to providing support,” concluded Sequeira.
