SNB Middle East, a new generation value added IT distributor with a specific focus on data storage, security and surveillance, networking and backup solutions, has partnered with three world-class vendors to expand its networking and security portfolio.
The company has signed region-wide partnership agreements with broadband wireless vendor Proxim Wireless, wireless network infrastructure vendor Enterasys, and security software vendor Seclore Technologies.
“The addition of three new vendors to our networking and security portfolio enables us to
offer solutions that complement each other perfectly,” said Sanjay Raina, Director – Business Development for SNB’s Networking and Security unit. “At SNB we position ourselves as a vendor representative company, and not just an IT distributor. Therefore our emphasis is on adding value to the brands we represent, while enhancing our offerings to our customers.”
Raina, a veteran in the UAE’s distributor community, maintains that SNB is focused on providing crucial support for resellers through marketing initiatives, channel enablement, pre & post-sales support, skill enhancement and training through dedicated solution centers.
SNB Middle East is currently partners with Allied Telesis, a leader in IP/Ethernet network solutions that also offers a wide range of access, aggregation and backbone solutions for service providers. Their products range from industry leading media gateways which allow voice, video and data services to be delivered to the home and business, right through to high-end chassis-based platforms providing significant network infrastructure.
New addition Proxim Wireless provides Wi-Fi, Point-to-Point and Point-to-Multipoint 4G wireless network technologies for wireless internet, video surveillance and backhaul applications. Their end-to-end product portfolio enables partners to custom-build wireless solutions that fit a customer’s specific needs, regardless of the application.
Proxim’s broadband wireless equipment is used by enterprises, service providers, carriers, government entities, educational institutions, healthcare organizations, municipalities and other organizations that need high-performance, secure and scalable broadband wireless solutions.
Enterasys Networks, a premier global provider of wired and wireless network infrastructure and security solutions, is also part of SNB’s portfolio. Through SNB the vendor provides a broad range of enterprise networking and security solutions by technology and industry. Their solutions enable organizations to reduce IT costs while improving business productivity and efficiency through a unique combination of automation, visibility and control capabilities.
SNB’s vendor portfolio also comprises Seclore Technology – an information security software company with solutions in the area of Enterprise Information Rights Management. Seclore’s solutions can be used to protect unstructured information by defining usage rights i.e. who can access information, for what purpose (edit, view etc.), when (date and time) and where (which machines).
Raina adds, “My aim is to drive the networking and IT security business at SNB Middle East, in line with the company’s vision to provide channel partners with best-in-class products and performance oriented solutions. This is what we are striving to achieve through a pro-active approach and continuous improvement in the way we conduct our business. Our goal is to provide a portfolio of complementing products to offer our channel consolidated solutions to meet their every networking and security product need.”
