Optimus launches Loyalty program for Channel Partners

Meera Kaul, Managing Director, Optimus Technology and Telecommunications

Leading regional Value Added Distributor Optimus Technology and Telecommunications, today announced the launch of its new loyalty program for channel partners called WAFA, which enables partners to earn points for their transactions with Optimus.

Loyalty Program WAFA is categorized into 3 levels of BLATIN, DAHAB and FIDA, which enables partners to earn loyalty points for their continuous, consistent business with Optimus. From completion of on-boarding process to positive credit history to sales, the loyalty program . FIDA is the entry level and all new partners enroll thru it with continuous business they graduate to DAHAB and BLATIN depending on their sales volumes with Optimus in the year.

“Optimus is pleased to launch WAFA, which is our initiative to acknowledge our performing channel partners and value their growing business with us. WAFA is a tiered Loyalty program launched to reward our loyal partners by ensuring that the more they spend with us the more they earn back. With this new program our objective is to strengthen our relationship with our existing channel partners as well as cater to new partners. Optimus recognizes their value to our business and wants to reward them for their ongoing commitment,” says Meera Kaul, Managing Director, Optimus Technology & Telecommunications.

Optimus’ channel partners will be able to redeem their WAFA points against options such as vendor led paid training programs, air travel ticket to attend Optimus training programs, purchasing Optimus professional services, payment for next sales transaction, credit notes to be used against accounts payable and participation in various Optimus-approved marketing activities.  Optimus is a multinational VAD serving solution integrators, solution providers and the value-added partner community.

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