APC rewards its partners from the region

APC by Schneider Electric, recently held its annual distributors’ conference which was themed ‘Take the Lead’, for the Middle East and Turkey region in Prague aimed to strengthen the organization’s relationship with its partners to enhance cooperation in working towards profitability.

The event also provided a platform to identify new opportunities and areas of development to better meet the growing needs of today’s business environment. The company’s product roadmap for the future was also highlighted during the event.

Thierry Chamayou, Channel Director, APC by Schneider Electric, Middle East and Africa, said: “We are overwhelmed with our partners’ outstanding performance despite the challenges the past year has posed. The trip was our way of appreciating our distributors for their resilience and commitment to pushing the sales targets in their respective territories.

During the conference, the distributors were updated about the company’s continued focus and drive on the reseller loyalty activity – the Channel Partner Program and were also recognize for their contributions in the year 2010.

APC recognised Key Information Technology as Distributor of the Year – Enterprise and Systems, whereas, Advanced Technology received the coveted title of APC Distributor of the Year.