Xerox Emirates in alliance with Tuqnia

Andre Hurt of Xerox Emirates with Amar Singh of Tuqnia

Xerox Emirates today announced the appointment of Tuqnia as a business partner to sell Xerox products, services and consumables. Tuqnia is a systems integrator offering a range of solutions from world leading technology brands including Dell, Microsoft, Juniper, EMC, Symantec and Cisco to name a few.

The partnership alliance between Xerox Emirates and Tuqnia will provide their customers in the UAE with the widest selection of products and service offerings. This alliance forms part of XEM’s channel vision for 2011, which is to be considered for every single business process and document management opportunity within its relevant markets and increase coverage through leveraging its distribution and strengthening channel partner relationships as well as generating incremental business and profitably growing market share.

“Expanding market reach not only helps increase sales and profits but is also one of the key criteria to survive in today’s challenging economy.  Our strategic alliance with Tuqnia will help us expand our market reach in the UAE thereby offering our customers the wide range of products and solutions offered by Xerox”, said Andrew Hurt, General Manager for Xerox Emirates.

“We have been rapidly expanding our presence in the UAE and today offer ‘total solutions’ services ranging from IT hardware to software services and consulting”, said Amar Singh, Sales Director of Tuqnia “Our partnership with Xerox Emirates will help us offer our customers state of the art Xerox products as well as office document solutions.

Xerox Emirates aims to build a strategic partner network in order to expand its service and product range to more accurately and conveniently meet its customer needs.

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