Tripp Lite finds value in Redington

Vipin Sharma, Vice President, MEA and CIS Sales, Tripp Lite

Tripp Lite entered into a strategic value added distribution agreement with Redington Gulf inorder to establish itself as a leading brand offering integrated solutions for data centre and corporate IT environments.

The agreenent allows Redington to distribute Tripp Lite’s wide range of products including UPS Systems, UPS Batteries, PDUs, KVMs, Cables, Power Inverters, Racks and Surge Suppressors across the Middle East and African (MEA) region.

Tripp Lite solutions cater to data centres that are as small as a remote closet to a full-fledged modern data centre facility. The company offers a wide range of products using efficient, modular & hot swappable UPS’s, intelligent power distribution units, network management tools like KVM, IP console servers etc; cable & connectivity products; racks and cooling solutions.

The partnership will now allow Redington Value to leverage Tripp Lite products along with other leading brands like Cisco, Fujitsu and HP as essential components for a highly efficient data centre.

“Data centres are now established as a critical part of IT development in the region and have become a key component in attracting local and global investment from the IP, telecoms, hosting, integrator, BPO and IT outsourcing sectors. Our strategic new partnership with Redington Value ably positions Tripp Lite as a key provider of integrated solutions in today’s data centre installations,” said Vipin Sharma, Vice President, Middle East, Africa and CIS Sales, Tripp Lite.

“Recent reports have pointed out that the set-up of more data centre infrastructure is a key solution to help drive in more economic growth in the region. Through our partnership with Redington Value, Tripp Lite is ready to provide leading businesses and enterprises with the needed products that can help them move forward,” he added.

Tripp Lite has developed key power and connectivity solutions for leading companies, SMEs, organizations and even for regular household use. The company boasts of a 2,500 product portfolio that allows its customers to organize, connect, control and protect computer and electronic equipment that are essential to their day-to-day operations. Tripp Lite has introduced pioneering innovations like the first UPS system that has been designed specifically for personal computers and the world’s most trusted premium surge suppressor, the Isobar.

“This is truly a strategic partnership that will benefit both Redington Value and Tripp Lite. The addition of Tripp Lite products not only helps expand our portfolio but also gives us the advantage of providing our customers with an essential integrated solution for data centre set-ups, offering products like power protection UPS units, racks, surge suppressors, cables and software. We understand the growing demand for efficient and reliable data centre equipment and are committed to meeting our partners needs so that they could service their end customers better,” said Ramkumar B, Vice President, Value Business, Redington Gulf.