Sage’s growth vision for Sage ERP X3

The Sage Group, a global business management software provider recently held a global online conference under the theme “Modernising ERP – A Vision for Growth,” to reinforce its strategy for Sage ERP X3, its business application suite for the midmarket.

Guy Berruyer, CEO, Sage outlined his strategic plan for Sage’s growth in the upper midmarket, and reaffirmed Sage’s commitment to Sage ERP X3 as its flagship global ERP solution. New customers, partners and an enhanced solution have helped Sage ERP X3 achieve double digit revenue growth.

Berruyer highlighted Sage ERP X3’s strong foundation, focusing on its rapid progress since the introduction of version 6 in January 2010. Sage’s strategy and investment in Sage ERP X3 is delivering results, and the business now boasts an ecosystem of more than 3 000 customers and 200 business partners worldwide.

Berruyer stated: “We have significant opportunity to grow through upgrading existing customers as they themselves. Sage ERP X3 is a very good example of this, where it has expanded our addressable market and brought another type of customer into the Sage business, those being mid-market customers that operate on a multinational basis.”

Christophe Letellier, GM, ERP X3 Worldwide, Sage provided further details around Sage ERP X3’s progress in the various markets – Europe, North America, Asia Pacific and Africa – also announcing a number of new global initiatives aimed at providing a high quality and consistent customer experience. These include a premium global support service, a standardised methodology for Sage ERP X3 multi-country deployments and a global certification for consultants and business partners worldwide.

Letellier also outlined the importance of Sage’s partner ecosystem to the growth of Sage ERP X3’s market, with the announcement of a comprehensive new partner program. Responding to demand from its customer community, the partner recruitment and certification initiatives aim to foster innovation and strengthen Sage ERP X3’s mid-market presence through close collaboration and innovation on industry-based offerings.

The recruitment drive covers reseller partners, independent software vendors, system integrators, consultants and developers, as well as ISVs wishing to develop third party solutions and native SAFE X3 solutions – SAFE X3 stands for the Sage ERP X3 technology platform and embedded development environment (IDE). All will benefit from new revenue opportunities offered through partnership with Sage on a global level.

Jeremy Waterman, MD, Softline Accpac, adds  “There has been exceptional growth in Africa. The new version of Sage ERP X3 v6.2 will benefit our customers and further deliver on ERP modernisation, helping mid-market businesses implement real systems of innovation without activity disruption in a more user centric format.”