Brand Equity Archives - Channel Post MEA

ASBIS Middle East Drives Success Through a Customer-Centric Marketing Strategy

On: March 6, 2025

Faraz Ali Khan, Marketing Manager at ASBIS Middle East, leads a customer-focused, multi-channel marketing strategy that seamlessly balances product promotion with brand equity. His agile approach, digital engagement, and strong partnerships drive sustained growthRead More…

AmiViz Driving its Marketing with Data and Strategy

By: The Channel Post Staff

On: March 3, 2025

In: Interviews

Dharmendra Parmar, VP of Marketing at AmiViz, explains that his marketing strategy is driven by customer insights. He balances product promotion with brand equity, leverages data, and aligns with sales to deliver impactful marketing initiatives.Read More…

Brand Equity

ASBIS Middle East Drives Success Through a Customer-Centric Marketing Strategy

AmiViz Driving its Marketing with Data and Strategy

Commvault Brings Cyber Resilience to the Forefront in the Cloud and AI Era at LEAP 2026

Liferay Announces General Availability of Liferay Data Platform

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Salam and Zoom to Deliver AI-Powered Collaboration Solutions Across Saudi Arabia

Acer Relaunches Packard Bell with Full New Lifestyle Collection

Censys and EVAD to Unveil SOC‑Ready Cybersecurity Solutions at GITEX Kenya 2026

Tally Solutions Empowers SMEs with Compliance-Ready Innovations

HPE Drives Responsible AI and Modular Data Center Innovation Across MEA

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