ASUS today announced the new ProArt P16 and P14 laptops, powered by NVIDIA RTX Spark, bringing real-world AI-powered creative workflows and agent-assisted solutions to creators and developers in the UAE. The consumer laptop line-up also includes ASUS Zenbook 14, combining premium portability with intelligent everyday performance.
NVIDIA RTX Spark redefines personal computing, combining personal agents, advanced content creation and high-performance gaming in new ASUS ProArt platforms, engineered from the ground up for the next wave of Windows PC experiences. Designed for creators, AI developers and gamers, RTX Spark brings NVIDIA’s full-stack AI platform and comprehensive suite of RTX technologies to slim laptops.
ProArt AI laptops powered by NVIDIA RTX Spark
The ProArt P16 and P14, powered by NVIDIA RTX Spark, bring high-performance AI computing to slim creator laptops. The RTX Spark superchip features an NVIDIA Blackwell RTX GPU with 6,144 cores, an NVIDIA Grace CPU with up to 20 cores, and fifth-generation Tensor Cores with FP4 precision, connected via the NVIDIA NVLink-C2C chip-to-chip interconnect.
With up to 1 petaflop of AI performance and up to 128GB of high-bandwidth unified memory, RTX Spark is designed to handle demanding local AI workloads while maintaining power efficiency. This enables creators and developers to explore advanced AI applications directly on their PCs, without relying exclusively on cloud-based processing— delivering three key advantages that make personal AI worth owning.
First, owning local AI performance turns variable, pay-per-use cloud costs into steady, controllable capacity — creators can run and retry AI agents without token limits, reserving the cloud only for burst or frontier-scale tasks. Second, RTX Spark makes protecting data privacy easier by keeping prompts, files and creative assets on the device, while local models continue serving workflows even offline. Third, local AI unlocks customisation — letting users match models to specific tasks, adapt behaviour through prompts or fine-tuning, and curate their own trusted skills and tools, turning a general-purpose model into a personal creative workbench.
Built on RTX Spark’s highly integrated architecture, the new ProArt P16 and P14 deliver powerful AI and creative performance in exceptionally thin and lightweight designs crafted with CNC manufacturing processes. At just 12.9 mm and 1.77 kg, ProArt P16 is the thinnest 16-inch RTX Spark laptop and the thinnest 16-inch ProArt ever, being 14% thinner and 9% lighter than the previous generation. Complementing their portable design are high-capacity batteries — 99Wh for P16 and 90Wh for P14 — designed for extended creative workflows on the go. ProArt P14 weighs just 1.48kg and is 13.9mm thin, making it the lightest ProArt laptop ever, while its 90Wh battery provides all-day power for mobile creators. Together, these laptops bring RTX Spark performance and mobility to creators who work anywhere.
ASUS Zenbook 14
ASUS Zenbook 14 blends elegant portability with powerful AI-enhanced performance, making it the ideal everyday essential. Zenbook 14 features a lightweight all-metal design with a durable Ceraluminum lid offered in three nature-inspired colours: Komodo Coral, Arctic Blue and Zabriskie Beige. Combined with Snapdragon X , Intel Core Ultra Series 3 , or AMD Ryzen AI 300 Series processors and a vivid OLED display, Zenbook 14 delivers personalised performance, immersive visuals and all-day productivity in a sleek, travel-friendly package. Designed to keep pace with dynamic lifestyles, Zenbook 14 combines long battery life, comprehensive connectivity and intelligent AI experiences to streamline work and collaboration. With its premium craftsmanship and versatile performance, it empowers users to stay productive, creative and connected wherever they go.
Availability
The Qualcomm Snapdragon-powered ASUS Zenbook 14 is already available in the UAE. Intel- and AMD-powered Zenbook 14 models are expected to arrive in October 2026. The new ProArt P16 and P14 laptops powered by NVIDIA RTX Spark are also expected to be available in the UAE in October 2026. Customers will also benefit from ASUS ownership support, including ASUS Perfect Warranty for added peace of mind and ASUS Registration, which gives users access to exclusive offers and services.
