OPPO has announced the official launch of the Reno12 Series, featuring the Reno12 and Reno12 Pro, alongside the TWS Enco X3i, the latest iteration of its premium true wireless earbuds. The grand unveiling took place on Tuesday, July 2nd at the Connect Conference Center within the Opportunity Pavilion in Expo City, where OPPO showcased its unparalleled AI technology, inviting attendees to witness and engage with the future of smart devices.
At the heart of the event was the GCC launch of the OPPO AI Phone, the Reno12 Series, representing a leap forward in smartphone technology. The Reno12 and Reno12 Pro epitomise innovation and sophistication, equipped with a suite of industry leading GenAI features that empower users to unlock new levels of productivity and creativity.
Complementing the Reno12 Series is the TWS Enco X3i, a testament to OPPO’s commitment to delivering exceptional audio experiences. These third-generation true wireless earbuds offer Hi-Res Audio quality and flagship-grade noise cancellation, ensuring users enjoy crystal-clear sound in any environment.
Lay Ren, President of OPPO Mena, shared his excitement about the launch, stating, “The launch of the Reno12 Series and TWS Enco X3i in the GCC region marks a significant milestone for OPPO, marking our transition from the smartphone era to the AI phone era. We are thrilled to introduce these cutting-edge products to our valued customers, offering them a glimpse into the future of technology and the seamless integration of AI in their everyday lives.”
“Both OPPO and MediaTek are driven by the common belief that Smartphones are the most important personal AI device, and our collaboration aims to deliver enhanced experiences to accelerate the usage of the AI phone. Reno 12 series is powered by MediaTek Dimensity 7300 Energy, a flagship grade 4nm chipset built on best-in-class power efficiency with next gen capabilities”, said Rami Osman, Director of Business Development – MEA, MediaTek. “OPPO＆ MediaTek have been cooperating to provide flagship chips for OPPO Reno 12 series giving it high performance graphics engine and four powerful big cores making the OPPO Reno series a true testament to innovation and excellence in high-tech smartphones.” Osman added.
Pushing boundaries via OPPO’s Reno12 series unbeatable AI phone
Pushing boundaries in camera capabilities, battery life, and showstopping design, the latest Reno12 Series offers a memorable user experience. Introducing breakthrough GenAI features, the Series includes AI Eraser 2.0 for effortless removal of unwanted elements in photos. Additionally, both phones feature two AI enhancements for group photos: AI Clear Face restores facial details for exceptional clarity, even for subjects farther from the camera, while AI Best Face ensures every group shot is perfect by identifying individuals with closed eyes and reopening them using GenAI technology.
Both models support recording 4K videos at 30fps on front and rear cameras, offering high-definition video quality with four times the resolution of standard 1080p footage.
Alongside photo enhancements, the Reno12 Series also tap into the power of AI to bring added efficiency and creativity. AI Toolbox, based on the Google Gemini large language model (LLM), offers content-aware recommendations like social media content generation and article summaries. Moreover, the new AI Recording Summary tool intelligently extracts text summaries from voice recordings, organising key details for improved readability.
Unbeatable durability and GenAI features enabling flawless functionality
OPPO’s Reno12 series phones showcase unparalleled durability paired with cutting-edge technology. At the launch event, attendees experienced the advanced GenAI features and the remarkable durability features of the devices. OPPO conducted a drill test on the phone, demonstrating its high quality, independently developed leading materials, all-round phone protection, and robust construction. Alongside the suite of industry leading GenAI features, OPPO introduces the innovative Splash Touch technology to both models. This proprietary solution ensures that the screen continues to function flawlessly even when wet, providing users with uninterrupted usage in any condition.
The Reno12 and Reno12 Pro boast a Futuristic Fluid Design and High-Strength Alloy Framework, not only delivering a striking appearance but also offering the most robust design in the Reno Series lineup. These phones are engineered to withstand drops, pressure, and water, providing enhanced protection for everyday use. With an IP65 rating, both models exhibit exceptional dust and water resistance, making them perfect for various environments. Critical components of the phones have been reinforced to enhance waterproofing, including openings, speakers, the USB-C port, and the SIM card tray. The Reno12 series phones redefine durability and reliability, setting a new standard for smartphone resilience.
The Reno12 Series are released with an enticing pre-booking offer from July 2nd to July 8th. Featuring premium specs and attractive freebies, the Reno12 Series offers a compelling choice for tech enthusiasts seeking a top-tier AI phone experience.
The Reno 12, priced at 1599 AED in Astro Silver and Matte Brown, offers a pre-booking deal worth 499 AED including free OPPO Enco Buds2 Pro and 6 months of screen protection. The OPPO Reno12 Pro, priced at 2099 AED, comes in Sunset Gold and Space Brown. Pre-booking customers receive a complimentary smart watch and OPPO Enco Buds2 Pro plus 6 months of screen protection worth 599 AED in total. The OPPO TWS Enco X3i wireless earbuds will be available at 349 AED.
