Freshworks makes AI more accessible to every workplace

Freshworks has announced Freddy Self Service, Freddy Copilot and Freddy Insights to make artificial intelligence more accessible to every workplace. The new predictive and assistive generative AI capabilities embedded within Freshworks solutions and platform go beyond content generation and help support agents, sellers, marketers, IT teams and leaders become more efficient with a revolutionary new way to interact with their business software.

The new Freddy AI enhancements will be demonstrated for the first time at Freshworks’ Q2 ’23 Launch event, adding to the AI upgrades launched in March that have reduced time to complete work tasks in sales, marketing and support by as much as 83%.

“Our goal at Freshworks is to put the power of generative AI in the hands of the Fortune five million, not just the Fortune 500 enterprise,” Girish Mathrubootham, Founder and CEO. “We’ve been helping customers run more efficient businesses with AI for half a decade and know they don’t need a billion apps to do so. Every department could benefit from a workplace assistant that maximizes productivity, and that’s what Freddy AI can do – for the support agent, sales person, marketer, IT manager, HR professional, developer and more.”

The new Freddy AI capabilities leverage Freshworks’ domain expertise in sales, marketing, customer support and IT to deliver artificial intelligence that helps eliminate busy work and makes doing work easier and more delightful. Freddy Copilot offers contextual assistance, offloads repetitive tasks, and maximizes team productivity by enabling developers and employees in support, sales, and marketing to use conversations to get their work done; Freddy Self Service offloads monotonous work to bots to scale support and deliver excellent customer experiences; and Freddy Insights automates the analysis of their daily productivity and provides recommendations to drive greater business impact. Together, Freddy generative AI capabilities help businesses automate, scale, and derive actionable insights from their work.

Freshworks chose to integrate Microsoft Azure OpenAI Service into Freddy AI solutions to ensure the privacy and security of Freshworks customers data. John Montgomery, Corporate Vice President, Azure AI Platform at Microsoft said, “Microsoft and Freshworks are working together to bring the power of generative AI with enterprise-level security and compliance into the workplace for companies of all sizes. We believe in Freshworks’ mission and we’re excited to see how people in customer support, IT, sales and marketing can transform their customer and employee experiences with Microsoft Azure OpenAI.”