Software AG launches ChatGPT API Connector

Software AG has launched a new ChatGPT API Connector for its integration platform. This will allow companies to integrate OpenAI’s new generative AI tool into their business processes, to enhance a number of functions including customer services.

Any company with multi-stage and/or customer-relevant processes – for example the stages in a retailer’s product fulfilment and delivery cycle – can use ChatGPT to help send out updates. Companies in industries, from retail to banking to logistics, can rapidly decrease the time taken to deliver fully personalized updates, for example to explain any delays or problems. For example, manufacturers are finding that the digital experience is now a priority for partners and customers, as they demand faster and more efficient access to products and services.

Even when data and systems are connected, personalization is often limited to customer’s name and perhaps order details. Now ChatGPT brings in a greater understanding of the status of a process and the ability to automatically generate personalized updates –in a hybrid human/machine approach – to be more empathetic than standard responses.

Dr Stefan Sigg, Chief Product Officer at Software AG commented “ChatGPT has become a very hot topic and businesses are looking at how they can make the most of it. While there are seemingly endless possibilities, we’re happy to bring some very practical options to life right away. Companies that can move from generic communication to genuinely personalized messages will find that they can deliver a higher level of service to their customers. At the same time we have seen over the last year or two rapid acceleration in the levels of technical debt, the management of which can be helped with ChatGPT.”

Generative AI can support digital transformation initiatives and tackle the technical debt left in its wake. Recent Software AG research found that companies, on average, are spending 21% of their IT budgets on managing technical debt. The same technical resources needed for clearing technical debt are needed for building digital transformation initiatives. By identifying where ChatGPT can contribute to tasks like legacy code conversion or automation of processes, companies can free up valuable developer time for the most productive, highest-value projects. Generative AI can help with these mission-critical efforts.

All of these functions work best in a hybrid approach of people and technology, but ChatGPT significantly speeds up the time and the resources needed.

Dr Stefan Sigg added “Companies are constantly looking for ways to differentiate themselves, especially in an era of continual disruption. Of course, the possibilities of ChatGPT extend way beyond these initial use cases. The most important thing is that there is a straightforward way for companies to get started. We’ve launched this new API Connector for so that organizations can begin to use Generative AI without having to spend lots of time and resource developing the integrations for it.”