NetApp to focus on cloud, AI, security, channel and sustainability at GITEX 2022

Maya Zakhour, Director Channel Sales – EEMI (Eastern Europe, META, Iberia & LATAM) explains how Netapp will focus on showcasing their cloud solutions and its partnerships with leading cloud providers at the mega tech event.

How would you define your organisation and what prompted you to participate at this year’s GITEX?

NetApp is a global cloud-led, data-centric software company that gives organizations everywhere the freedom to put data to work in the applications that elevate their business. The NetApp portfolio includes intelligent cloud services, data services, and storage infrastructure that helps organizations manage applications and data everywhere across hybrid multicloud environments. We are at GITEX this year to exclusively meet with our partners and customers and assist them in their cloud journey.

What products or solutions will be the highlight for you this year at the show?

NetApp will focus on the key areas of Cloud, Artificial Intelligence, Security, Channel and Sustainability.

NetApp is empowering customers to rethink the future, embrace cloud, and get the most out of their data with a foundation to store, manage, and protect it anywhere.
Central to our focus at GITEX will be our cloud solutions and our partnerships with the world’s leading cloud providers—AWS, Microsoft Azure, and Google Cloud—they collaborate with NetApp to deliver native solutions in their clouds.

We also has a strong emphasis on the NetApp Data Fabric – a powerful architecture that standardizes data management practices and practicalities across cloud, on premises, and edge devices. NetApp is also helping organizations achieve the promise of AI with simplicity for data services that span edge, core, and cloud. NetApp ONTAP AI is powered by NVIDIA DGX™ systems and NetApp cloud-connected all-flash storage and allows businesses to fully realize the promise of AI and deep learning.

To help our customers successfully manage the critical component of security in their cloud operations, Spot Security is designed to keep cloud infrastructure secure. Delivering continuous, automated security, Spot Security analyzes, detects and prioritizes threats to surface the most critical vulnerabilities and provides actionable compliance, remediation and prevention.

Which new geographies are you targeting to penetrate with participation at this year’s show?

NetApp has strong presence cross the globe. Our aim at GITEX is to tap into opportunities in the region and strengthen our market presence and channel base in the region.

What is the key message that you would like to pass on to your existing / prospective partners attending GITEX?

NetApp solutions and programs enable partners to stand out and deliver new on-prem, hybrid and multicloud experiences for customers. We encourage partners to take advantage of innovative opportunities to grow their business more quickly while delivering greater value to customers. Our partners gain access to skills, training and sales enablement to meet their customes’ business transformation needs. Our cloud partners get vital business development resources to include NetApp’s cloud suite technology in cloud offerings in public cloud environments like Azure, Google Cloud and AWS. Besides, the award-winning NetApp Partner Programs provide sales, marketing, and technical resources that empower partners to grow their business and deliver data-driven business outcomes to customers.

 What does your company hope to achieve at the end of the show?

Our goal is to ensure that customers have a good understanding of how NetApp can help them in their journey to cloud – irrespective of what stage of adoption they are at, or where their investment lies – be it on-prem, private, public, hybrid or multi-cloud. For partners, we want them to see how delivering value to customers with the highest levels of service and expertise will not only grow our presence but will also accelerate their business.

Where can we find you at GITEX? (booth no and hall no)

You can find us at Zabeel Hall 1, Meeting room Z2-MR6