FUJIFILM launces smartphone printer “instax mini Link 2″

FUJIFILM Corporation has announced the launch of the smartphone printer “instax mini Link 2”.  The Link 2, which supports card-size instax film, is the latest addition to the Link Series of smartphone printers offering a variety of unique functions that allow users to have fun with friends. It not only prints out images taken with a smartphone on the spot with ease, but also features a new function which users can draw “in the air” as an AR (augmented reality) effect when taking pictures by using the dedicated app.

Fujifilm will also release a new instax mini film “SPRAY ART,” which features a vivid design with a spray-painted look. The Link Series of smartphone printers has been embraced by the young generation around the world for their ability to connect with a smartphone through a dedicated app using Bluetooth and print images stored in the smartphone onto instax films anytime and anywhere, in high quality. The Link offers more ways to enjoy photographs with friends, such as the “Match Test” function, first introduced in the instax mini Link released in October 2019, which can print user’s compatibility with a friend or someone special, and the “Video Print” function that allows users to choose the best frame from a video and print it out.

The latest “Link 2” is the first instax series product that features the new “instaxAiR,” in which users can use the dedicated app to apply an AR effect when taking pictures to add drawings or writings “in the air”. The users can simply press the Feature button on top to enable the side LED of Link 2. When the device is connected to a smartphone, the users can aim toward the smartphone to draw “in the air”. When making an instaxAiR print, the Link 2 vibrates in line with its movements and plays special effects sound that matches the AR effect, bringing an added excitement. Users can also draw images or writings directly with their fingers to the dedicated app on the smartphone, producing an original Instax print.

Link 2 also has a function of recording the action of drawing “in the air” using the instaxAiR, and saving the footage as video. The saved video can be easily shared on social media including TikTok, thereby providing new way of enjoying instax to users who explore their creativity. The “Match Test” function, made popular by the instax mini Link, now has a “Go with your instinct” mode that allows users to choose a color that represents how they are feeling at the moment, and check their compatibility with their friends based on the colors they choose. These unique features amplify the fun of playing with instax.