Routed launches its channel partner portal

VMware Cloud Verified and VMware Principal Partner, Routed, has launched its channel partner portal. It aims to provide curated resources for partners, managed services providers, and ISPs selling, marketing, and operating as resellers of VMware Cloud through Routed.

Routed became the first VMware Cloud Verified partner in Africa in 2019 and has gone on to become a VMware Principal Partner, too. Andrew Cruise, managing director for Routed, explains that Routed has built a resilient and robust channel to assist its partners in delivering the best solutions that their end-customers have come to expect from VMware.

“VMware has a discerning customer base with specific requirements of their cloud technologies. Building our Partner Platform has allowed us to curate and focus our efforts on providing our partners with the right tools, material, and support for VMware Cloud presence in Africa through Routed,” says Cruise.

Cruise explains: “The Routed Partner Portal is the start of an exciting journey for cloud and specifically VMware Cloud in South Africa. End-user enterprises deserve a reliable, highly available and secure cloud infrastructure. Now the channel has the resources to grow their skills and access some of the best support materials available to develop this customer base.

With its Principal Partner status as a Cloud Provider – the highest tiered recognition within the VMware Partner Connect programme – Routed’s partners now benefit from the same level of resources and support that a Principal Partner will enjoy but facilitated by Routed.

“We are changing the cloud landscape, and this is just the start because, at Routed, we want the industry to develop because when the end-customers realise the benefits, we all win,” concludes Cruise.

New partner applications to the Routed Partner Portal will commence in 2022 by engaging with the Routed team.

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