Mohammed Samy has been named as the new Managing Director of SAP Egypt. He replaces Hoda Mansour who has been promoted to Head of Business Process Intelligence (BPI) for SAP Europe, Middle East, and Africa.
An Egyptian national with more than 20 years of experience in the Middle East in successfully growing the technology sector, Mohammed’s primary focus will be to help Egyptian customers innovate and run their businesses at their best. In his role, he will accelerate SAP’s presence and in-country knowledge of best practices, while contributing to business sustainability and Egypt’s digital transformation.
“It is a great honour to have the opportunity to contribute to Egypt’s development and to digital transformation across different sectors and domains,” said Mohammed Samy. “We will leverage SAP’s unrivalled industry competence, innovations and technologies and spare no efforts to ensure that Egypt’s development and economic growth goals are achieved and surpassed.”
Under Hoda Mansour’s leadership, SAP completely transformed its position in the Egyptian market, working closely with the government, private sector, and startups to support Egypt’s Vision 2030.
