AVEVA today announced that it has signed a strategic value-added reseller partnership with Enterprise Business Solutions W.L.L. (EBS) for the UAE, Kuwait, Qatar, Bahrain and Oman markets. The agreement enables EBS to deliver AVEVA’s flagship engineering portfolio to its regional customers. EBS will build awareness for AVEVA solutions and strengthen the company’s channel network and presence across the Middle East and North Africa (MENA).
“AVEVA is the first company in the engineering and industrial software market in the Middle East to comprehensively address the end-to-end digital transformation imperatives with an integrated portfolio of solutions that deliver efficiency, unlock value and empower people across the lifecycle of capital assets and operational value chains,” said Dr Tariq Aslam, Head of MEA, AVEVA. “The Middle East is an important market for us and our partnership with EBS further demonstrates our commitment to the region. With deep market insights and unparalleled technical expertise, EBS is an ideal partner for AVEVA. Regional customers now have limitless opportunities to realize their digital ambitions and derive maximum returns from their investments. We are thrilled to begin this journey with EBS and look forward to adding greater value to our customers jointly.”
With a wide footprint across the Middle East market, EBS will promote AVEVA offerings through its strong channel network with dedicated channel events, extensive training sessions, incentivized programmes, value-added services and roadshows. EBS will offer end-to-end support to channel partners across verticals and focus on upskilling them on AVEVA’s pioneering engineering and industrial software solutions portfolio.