Synerise after opening its office in Dubai in February of this year, today announced the appointment of Mohamed Abdelsalam as the Country Leader in UAE and he will be responsible for business development in the entire Gulf area with a focus on UAE-based companies.
Mohamed Abdelsalam has a proven record of leading digital transformations of companies in various sectors across the region. He specializes in helping retail industry CxOs to work with a data-led approach, to put the customer at the center of their business and orchestrate 1-to-1 customer journeys at a high-volume scale.
He has also held several senior positions in several technology companies. He has eight years of sales, business development & strategy experience in Customer Experience & CRM practice across six countries in the Middle East. For the last three years he was Territory Sales Manager and then Senior Territory Sales Manager at Oracle.
Previously, he worked at partner companies of Microsoft and Salesforce, selling Microsoft Dynamics CRM Online and Salesforce.com sales and marketing solutions. He studied Innovation & Entrepreneurship at Stanford University Graduate School of Business.
I am honored and thrilled to join the Synerise team and promote our success in the Middle East. Synerise offers one complete Customer Data Platform with AI capabilities to deliver real-time marketing automation & highly personalized experiences. Sales & Marketing are the major functions that benefit from AI, affecting areas like pricing & promotion, customer acquisition/service management, and more. said Mohamed Abdelsalam, Gulf Country Leader at Synerise.
“The Middle East is one of our focus markets due to its growth potential and we are excited to have Mohamed Abdelsalam joining us to lead the Gulf region. Middle East-based companies are showing a growing need for Artificial Intelligence Marketing & Sales solutions in industries like Retail, E-Commerce, banking, and other Business-to-Consumer industries.” said Remi Wojtczak, Global Business Development Director.
