Acer Middle East recently announced the results of its ‘EMEA Recycling Campaign’ which saw the company encourage its employees to donate their e-waste, such as notebooks, desktops, monitors and smartphones in order to raise funds for a charitable organisation.
The initiative was a huge success which saw the company accumulate a total of 420 kg worth of recycled electronics. For each recycled item, the company was credited by its Headquarters and as a result earned them two Chromebooks. In addition to the Chromebooks, Acer then locally donated four 2-in-1 Windows tablets and two projectors to its chosen charity – the Dubai Autism Centre (DAC), a non-profit organisation serving children with Autism Spectrum Disorders.
The ‘EMEA Recycling Campaign’ is in-line with Acer’s CSR policy which encourages companies to not only be transparent, but also be supportive towards social, cultural and environmental issues. As part of the campaign, Acer’s Headquarters donated more than 35 Chromebooks to educational charities across 10 institutions in Europe, Middle East and Africa.
“This campaign is very close to our hearts and we wanted our employees to play their role in respecting the planet and doing small, daily actions that can have a significant impact on the environment as well as give something back to our community,” said Paul Collins, MEA General Manager at Acer. “We chose Dubai Autism Centre as a testament to the great work the charity does in integrating children with Autism into the community and its focused efforts to create social awareness about Autism. We firmly believe we must do our best to ensure a positive future to the planet, and we are sure that investing in education is a powerful mean to reach this goal.”