Channel Post speaks with Jose Vasco, Managing Director MEMA and CCEI at Aruba, an HPE company about their participation and expectations from GITEX Technology Week.
Why did you choose to participate in GITEX Technology Week 2017? What are your expectations from this year’s participation?
Aruba has had a close association over the years with GITEX and the Dubai World Trade Centre (DWTC), where the event is held. Over the past seven years the company has partnered with DWTC to provide ‘always-on’, secure and high speed wireless internet access across the venue during GITEX Technology Week.
We have been participating at GITEX for many years due to the importance of this regional event where many of our customers and partners attend. HPE Aruba’s senior leadership from the US and Europe will attend the show together with the company’s regional leadership in order to drive key discussions with customers and partners. This year our objective is also to reach out to new potential clients and grow our regional business across key verticals such as education, hospitality, healthcare, government and retail.
Can you give us details of your hall and booth at the event?
Aruba will be exhibiting from the HP stand number CLD-6 in Hall 7.
What are you showcasing at GITEX Technology Week 2017?
We will be showcasing Aruba’s mobility and IoT solutions that empower organizations to serve GenMobile – mobile-savvy users who rely on cloud-based business apps for every aspect of their work and personal lives – and to harness the power of insights to transform business processes.
Aruba will also be demonstrating its entire range of mobility and IoT solutions under the umbrella of the company’s ‘Mobile First Platform’ including:
- ArubaOS, the operating system for all controller-managed wireless LANs
- Industry leading 802.11ac wireless access points; mobility controllers that offer centralized network engineering, IP services, security and policy controls, and app-aware platforms
- Access switches that bring performance and reliability to the mobile-first campus
- Aruba AirWave for network management giving granular visibility into wired and wireless networks
- Aruba ClearPass that offers policy management for mobile and IoT
- Aruba Central that manages, monitors and secures wired, Wi-Fi and wide area networks from the public cloud and
- Aruba Meridian mobile apps that enables location-based services powered by Aruba Beacons, where business leaders can get also get access to beacon powered presence analytics and success rate of pre-defined goals.
What technology trends have you seen in the Middle East and Africa market?
Big data, mobility and BYOD, cloud, virtualization and IoT are all trends that are being seen in the region and will have a huge impact on the market in the next year or so. As enterprises look to embrace these trends, they are looking for technology solutions that are not just cost-effective, but will also help bring innovation into the company and help them achieve their business objectives.
