Jabra honours Alpha Tech

JabraJabra, the audio specialist honoured its partner for past 14 years in the Middle East Alpha Tech, with an Award for the ‘Distributor of the Year 2015’ at Jabra Partner Conference for MEA & Turkey recently held in Istanbul, Turkey.

Jabra recognised its distribution partner for its performance and commitment towards building an successful brand in the Middle East and Africa region.

The award was presented in the presence of the senior management from Jabra, and commenting on Alpha Tech victory, the regional director for Middle East, Africa and Turkey at Jabra, Hanny Hannah, stated, “It is important to recognize our dedicated and hard-working partners and Alpha Tech deserves the award for their continuous support and excellent on-ground services that they offer, which in turn proves essential in achieving a strong foothold for Jabra in the region. We express our gratitude towards Alpha Tech team and look forward to a fruitful relationship in the years to come. We’ve been working together since 2001 and over the years.”

Hannah further said, “Alpha Tech team demonstrated a thorough understanding of the brand vision and strategy, implementing it seamlessly on local and regional levels. Due to their efforts, Jabra is a market leader within intelligent audio solutions and is uniquely placed to meet the diverse needs of consumers and businesses across Middle East and Africa.”

Alpha Tech provides an comprehensive service to Jabra in the region that extends from product management to sales and marketing to logistics and trading to distribution to merchandising. The distributor also provides price protection monitoring, stock rotation and assistance with the return of expired stock to its resellers and partners across Middle East.

Julien Arnolda, Managing Director at Alpha Tech, added: “We are extremely delighted to receive this award. It definitely is great to be acknowledged for our efforts and we are proud to have played a key role in facilitating Jabra’s operations in the region for fourteen years now. With Jabra’s rich heritage over the years, it is imperative to reach out to the right market and we are continuously striving to achieve it. We are excited and look forward to a brighter future for both companies over the coming years.”

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