Regions’ leading distributor, Logicom reshuffled its operations with the announcement of two key appointments that it expects to further consolidate its position in market.
Logicom appointed Mounir Sarkis as the new Regional Director for the Gulf region, while Peter Irinarchos will be incharge for operations in UAE as the General Manager for the emirates.
Mounir Sarkis will be responsible for the extended region of the GCC, including Saudi Arabia. He has proven his leadership qualities within Logicom first as Sales Manager in the UAE and the Gulf and then as General Manager of Logicom Saudi Arabia. With this new role, Mounir will be leading Logicom’s strategies for Sales Revenue and Partner reach in the extended region.
Peter Irinarchos will lead the team in UAE after successfully leading the Logicom group strategy and planning team that included the expansion of the distributor’s facility in Jebel Ali, Dubai.