ZUK, backed by Lenovo Group made its debut in Middle East with the launch of its 5.5 inch chic and stylish smartphone Z1, a Cyanogen OS, 1080P display with 401ppi resolution and is powered by a Qualcomm 801 processor.
The phone that boasts a 3GB RAM and 64GB ROM, packed with enough memory for seamless operation and diverse storage content will be sold exclusively on Souq.com. ZUK will be pioneering with USB 3.0 and Type-C as a global first.
Jin Chen, Chief Marketing Officer at ZUK Mobile, said: “It is indeed a proud moment for us to introduce ZUK Mobile in the region in partnership with Comtel. We believe partnering with a key distributor as Comtel will give our brand the platform and the momentum to penetrate into high growth and far reaching markets in the MEA region. Our strategy is to offer a limited but powerful portfolio of models – each device will be a master-piece at a price which will wow our customers and channel.”
The Z1 packs a powerful 4100mAh battery which can sustain through the day even with the most frequent users. With Dual SIM & Dual standby, Z1 supports the WorldMode LTE ie FDD-LTE and TDD-LTE plus.
Shabbir Saif, Vice President Sales and Marketing, Comtel, said: “We are pleased to bring ZUK to this region. With a strong appetite for innovative products, the Middle East is every brand’s preferred choice to make its debut. As a leading distributor in the region for nearly 15 years with strong channel relationships we are confident that ZUK will be well received.”
Z1 is available in grey and white colors that comes with a sturdy aviation aluminum frame and the home button is integrated with multiple functions including fingerprint sensor. The 13-megapixel rear camera and 8-megapixel wide angle front camera exhibits great clarity and performance.