Storage solutions vedor NetApp, has announced that Alex Wallner, area vice president for Central Europe and Russia, has taken on additional responsibility for its business operations in the Middle East, Eastern Europe and Africa.
The company stated that the region was previously managed by Thomas Ehrlich, vice president for NetApp’s partner ecosystem in EMEA.
“We are making these shifts for two reasons,” explained Manfred Reitner, senior vice president and general manager for emea. “One pillar of our strategy is expanding our offerings and success into leading global enterprises. As vice president Global Accounts and Partner Ecosystem EMEA, Thomas will take on the additional role managing our global customer accounts based in EMEA, and for capacity reasons transition his regional responsibility to Alex, who has successfully managed Central Europe, Russia and CIS.”
One of the first steps of Wallner is to enhance customer and partner experience in the region in order to be closer to local market requirements. NetApp will structure its African and Middle East business from previously two to three regions:
“Africa and the Middle East continue to be focus areas for NetApp and we are confident that our solutions offer great value to both our customers and partners. We will remain 100 percent indirect and rely on our channel network to drive distribution and integration as well as high value opportunities such as consulting and professional services,” said Konstantin Ebert.
