NEXO beefed up its distribution in Middle East by adding new distribution partners to its network in the region. The company recently signed agreements with doha-based AV Tech for Qatar and Fara Sout Negar Co to distribute its wide product range in Iran.
The move comes as part of Nexo’s increased focus on the Middle East as it looks to increase its market share in the region.
Denis Baudier, sales director at Nexo, said ‘We are pleased to announce two new additions to the Nexo family of distributors. In fact, our Iranian distributor has already brought us an order for a Geo S12 line array within weeks of appointment.’
The company is also keen to further expand its footprint in Middle East region and as part of this strategy, NEXO will host a week of certified training, product demonstrations and local product launches in Dubai in February.
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