Samsung Electronics has launched the professionally-inspired compact system camera NX30, at an event hosted by iconic photojournalist David Alan. 
The world-renowned photographer, known for his work with National Geographic, shared his insights and experiences of shooting with the NX30 at the event. The event was held as part of Gulf Photo Plus 2014, the UAE’s largest annual Photography Festival.
During the event David commented on the NX30 camera: “As a professional magazine photographer, I would use this camera on any assignment. I can get quality high resolution photographs with an unobtrusive and assuming camera for the type of work I do, and the Wi-Fi capabilities of the camera mean I can share my images instantly when I need to.”
With faster than ever performance and advanced features, the camera allows users to instantaneously share their photographic world with friends and family, through Smart Camera technology and NFC and Wi-Fi connectivity features, making the NX30 the perfect choice for photographers who aspire to be recognized for their expertise. Samsung also expanded its line of NX lenses with the introduction of its first “S” Series premium lens.
“The NX30 is the next-generation premium, high performance Compact System Camera in Samsung’s already award winning NX series. The NX30 allows photographers to shoot with confidence, providing a seamless ability to capture moments and share them immediately, delivering exceptionally beautiful photographs while creating an unmatched photo-sharing experience.” said Raj Varma, HOD – Mobility Sales Group, Samsung. “By launching NX30, we aim to strengthen our leading position in the compact system camera industry. We are confident that the NX30 will deliver the best user experience and thus be loved by many consumers.”
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High quality images with rich color are guaranteed with the advanced 20.3MP APS-C CMOS Sensor. Delivering shots which are bursting with sharp detail and intense colors, the large sensor is ideal for creating rich images with dramatic foreground and background blur, providing professional quality imaging that ignites the visual senses. Featuring the Samsung NX AF System II that boasts fast and accurate auto focusing, this new model ensures all moments, including fast-moving scenes and subjects, that make up the beauty of everyday life will never be missed.
Capturing short-lived, fast-paced moments in perfect clarity is achievable with the NX30’s exceptionally fast 1/8000 sec Shutter Speed and the 9 frame per seconds (FPS) Continuous Shooting function. These features help to further break down the action and capture movement beyond what the eye can see so that each split second can be appreciated.
Tiltable Electronic Viewfinder (XGA, 2,359K-dot resolution) in the NX30 makes it easier than ever to discover a new perspective. Whether crowds are obstructing the shot or a more creative angle is desired, the 80 degree tilt means that different viewpoints are simple to achieve. With the ability to move from side to side up to 180 degrees, and upward and downward up to 270 degrees, the NX30’s 76.7mm (3.0-inch) Super AMOLED Swivel and Touch Display offers flexible angles which are especially useful for self-shooting, whether for stills or video capture.
Building on the successes of Samsung’s market leading SMART CAMERA technology, the NX30’s NFC and Wi-Fi capabilities offer the next-generation of connectivity, making it is easier than ever to take advantage of a host of intuitive sharing features. The ‘Tag & Go’ function lets users tap and share memories instantly and easily, pairing the NX30 with NFC enabled smartphones and tablets.
The Photo Beam feature allows the transfer an image or video to a smartphone or tablet by simply touching the two devices together with no other configuration needed. MobileLink lets users select multiple images to send to four distinct smart devices at one time – everyone can treasure photos, without the need to take repetitive shots on each individual device. AutoShare automatically sends every photo you take instantly to your smartphone or tablet and the Remote Viewfinder Pro function enables several control of the NX30 from a smartphone, allowing the user to snap shots remotely yet still have full visibility of the scene, opening up new photographic possibilities. Manual settings can still be accessed, including shutter speed and aperture, so that photographers can retain camera control yet have another option as to how they want to frame their shot.
Dropbox, the popular web storage service is pre-loaded on the NX30 in selected regions – making it the first camera-specific device to offer direct-to-Dropbox uploading. Additionally, users of the NX30, in select regions, can upload directly to Flickr, the full resolution photo sharing site – another first in a camera-specific device. Using the advanced connected features of the NX30, images can be uploaded automatically so that snap happy photographers will not need to be concerned with filling up their camera storage.
The NX30 includes the sophisticated next-generation DRIMeIV Image Processor and a powerful DSP imaging engine that brings an unmatched shooting experience and Full HD 1080/60p movie capabilities. The high light sensitivity of the NX30, with a range from ISO100-25600, produces stunning images even in low light conditions and with OIS Duo technology, steady shots for better movie recording are guaranteed, even while on the move. The innovative technology provided by the DRIMeIV Image Processor also enables the 3D capture of scenes and subjects via the Samsung 45mm F1.8 2D/3D lens, letting memories live on through lifelike 3D images and videos displayed on compatible 3D devices. The introduction of OLED Color to the NX30 records the ultimate contrast and real colors, to make it possible for you capture landscapes that are rich and portraits with natural tones.
Advanced video features make the NX30 the ideal solution for movie makers searching for a compact yet high performing camera. In addition to Full HD Video Stereo Recording, the NX30 supports a standard 3.5mm microphone input for high quality audio capture while shooting movies. The Audio Level Meter appears on the display so you can continuously monitor the input level status while recording. In addition, the input level can be manually adjusted to ensure optimal audio quality. Moreover the NX30 is also perfect for advanced video enthusiasts because of its HDMI live streaming with Full HD 30p output that makes it easy to connect with a large screen, recorder, and other HDMI devices.
The new Samsung 16-50mm F2-2.8 S ED OIS lens allows photographers of all skill levels to achieve professional image quality through a myriad of new and advanced features. It is the first Premium “S” Series lens which signifies end-users will be given no less than superior optical-technology to meet their photography needs. Its versatile standard zoom angle of view allows for flexibility to take photos at frequently desired angles and vantage points, without limitations on what is captured. Splash and dust proof, this lens is designed to deliver quality results even in extreme, harsh conditions.
The new 16-50mm F3.5-5.6 Power Zoom ED OIS lens was designed for everyday use as well as for photographers who often travel and desire quality and compactness. It is lightweight, weighing only 111g with a compact 31mm frame with a modern and simple design. With an outstanding wide angle optical performance, the 16-50mm F3.5-5.6 Power Zoom ED OIS lens includes Silent Auto Focusing and a low zooming noise, excellent for capturing video which is clear but undisturbed by the noise of the mechanism.
A vital feature of the new lens is its quick control made possible through an Electro zoom with a seesaw type button. This unique feature allows photographers to simply click to zoom and take a photo from any view or angle, similar to a compact camera experience. NX30 is now available in the UAE at AED 3,499.
