Epicor demonstrates Middle East channel strategy success

Epicor Software Corporation, a global leader in business software solutions for manufacturing, distribution, retail and services organizations, today announced that Xeca International, a leading provider of business IT strategies, solutions and services in the Kingdom of Saudi Arabia (KSA), is the latest partner to join the Epicor Inspired Partner Network in the Middle East. The new partnership is part of an on-going channel expansion strategy that is gaining momentum across Europe, the Middle East and Africa. As part of this strategy, Epicor has recently signed over 20 new partners.

Anish Kanaran, channel director for Epicor in the Middle East, Africa and India.
Anish Kanaran, channel director for Epicor in the Middle East, Africa and India.

“Our goal is to acquire a considerable share of the ERP market through key partnerships with high-profile suppliers,” said Walid Kassar, commercial officer for XECA International. “Epicor is a global leader delivering inspiring software solutions. Our alliance will enable us to expand our customer base in the region through a world-class software offering.”

As a member of the Epicor Inspired Partner Network, Xeca International now offers the Epicor next-generation enterprise resource planning (ERP) solution in the KSA, the Gulf and Levant areas. Xeca joins a list of new Epicor partners such as Index Infotech, Six Sigma Solutions, A2R Solutions, Andryan IT Solutions, RiSOLVE Technologies, Vertical Solutions for Consulting and IT, and Lateral Emsoft Technologies. Apart from broadening the reach of Epicor in the Middle East region, these partnerships deliver sales and implementation support as well as educational, technical and business development services.

“Xeca is a great example of the type of channel partner we are looking for in the ME region — companies that are looking to increase their profitability by committing to long-term partnerships based around a globally proven, industry-specific solution,” said Anish Kanaran, channel director for Epicor in the Middle East, Africa and India. “With customers in a variety of industries and environments ranging from cabling and construction to retail and chemicals, coupled with a decade of expertise in selling and implementing solutions in Saudi Arabia and neighbouring markets, Xeca is an ideal partner.”

Kanaran added, “Unlike some of our competitors we don’t want a large channel with resellers that compete against each other. Our comprehensive and structured enablement program is helping partners to identify and win the right opportunities and provide a high standard of services to customers in order to grow their own businesses and in turn increase our footprint in the Middle East.”

KSA-based Xeca International was founded as a joint venture between Computer Associates International and Xenel Group of industries. Xeca Group delivers IT strategies, solutions and services to clients in the MENA region.

Members of the Epicor Inspired Partner Network benefit from great margins, full support for the entire sales and implementation cycle as well as on-going educational, technical and business development services. Many partners choose to work with Epicor because of its flexible and competitive products but also because Epicor is positioned as a visionary in Gartner’s Magic Quadrant for Single-Instance ERP for Product-Centric Midmarket Companies.

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