SNB IT Distribution has announced its debut participation at Gitex Technology Week 2013. The new generation value-added IT distributor specializes in Data Storage & Backup, Networking, CCTV Surveillance and IT Security solutions and currently partners with leading-edge brands such as Nexsan (by Imation), Tandberg Data, Infortrend, Enterasys, Proxim Wireless, Allied Telesis, Mobotix, AxxonSoft, Retrospect, Seclore.
“Gitex Technology Week is a crucial platform for IT companies and the local channel to showcase their solutions and services. As a new entrant, our focus is on enhancing our visibility among the channel community and among vendors,” says Abdul Rauf Chougle, Group General Manager at SNB IT Distribution. “SNB makes the best and unique technologies accessible to resellers and customers in this region, and we believe our participation will help us reach a wider audience of vendors, resellers and end users from across the world and the region. We have positioned ourselves as a vendor representative company rather than just an IT distributor. Therefore our emphasis will be on adding value to the brands we represent, while enhancing our offerings to our customers.”
The company is currently on an expansion drive to extend its networking and security solutions offering, as well as its territory with new operations in Qatar, Saudi Arabia and East Africa. SNB recently signed region-wide partnership agreements with broadband wireless vendor Proxim Wireless, wireless network infrastructure vendor Enterasys, and security software vendor Seclore Technologies.
“SNB focuses on vendors that lack the necessary representation in the region, so we will be targeting new vendors during our participation. We will also be looking for solutions and services that complement our current offerings or enhance our existing portfolio. Gitex will provide us with the perfect platform to interact with companies, learn more about the needs of the resellers and better equip ourselves to address their challenges. Our aim is to provide channel partners with best-in-class products and performance oriented solutions. This is what we are striving to achieve through a pro-active approach and continuous improvement in the way we conduct our business,” added Abdul Rauf Chougle.
Gitex Technology Week runs from October 21-24 at the Dubai World Trade Center. SNB IT Distribution will be present in Hall 1 Stand D1-30.