Software AG to demonstrate Terracotta Big Memory Solution

Software AG has announced that it will be showcasing the capabilities of its Terracotta in-memory data management solution at the 1st Electronic Transaction and Commerce Summit taking place today (September 9, 2013) at the Intercontinental Hotel in Dubai.

The debuting Summit is an annual event that explores the latest innovations in the e-commerce sector that promote the UAE’s digital economy. It features a digital showcase that presents creative e-commerce solutions from exhibitors.

Stephan Gayer, Regional Sales Manager at Software AG..
Stephan Gayer, Regional Sales Manager at Software AG..

Software AG, will present its in-memory solution from Terracotta during the digital showcase. Big Memory solution from Terracotta dramatically improves website performance and detects fraud in real time during a credit card transaction. The Big Memory solution combined with Software AG’s low-latency Universal Messaging and Complex Event Processing (CEP) platform from Apama enables businesses to maximize real-time data and execute sub-second response to events. Software AG acquired the Apama CEP from Progress Software in mid-2013.

“The e-commerce sector is looking for better data management platforms that can address exponential data volume growth and shifting customer attitudes and requirements. Big Memory for eCommerce, an In-memory Data Management (IMDM) solution can help create richer, faster online shopping experience and increase customer satisfaction. Couple this with Complex Event Processing solution from Apama and you have the best customer experience model possible. The 1st Electronic Transaction and Commerce Summit is an ideal venue for us to demonstrate the huge impact Software AG solutions can make on the UAE’s e-commerce space,” said Stephan Gayer, Regional Sales Manager at Software AG.

The 1st Electronic Transaction and Commerce Summit gathers government entities, e-businesses, e-marketers, small and medium enterprises, industry leaders, experts and entrepreneurs to discuss the issues, trends and challenges impacting the e-commerce sector. The event is being held under the auspices of the UAE Telecommunications Regulatory Authority. Complete details are available at http://ecommercesummit.ae.

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