Leading distributor, Logicom recently signed a distribution agreement with ZTE Corporation to distribute ZTE brand of smartphones across the region.
“As the world’s fifth largest smartphone maker, ZTE believe that the Middle East Market is one of the fastest growing regions worldwide for the mobile industry which defines the success rate and the acceptability of particular mobile models. Our cooperation with Logicom is a step forward for us to ensure that quality products with the best features reach end users. This will play a pivotal part of our relationship with Logicom and will ensure we are offering a variety of mobiles and other complementary products to the Middle East Market,” said Zhang Rui, Marketing Director, ZTE Corporation.
ZTE is the latest brand in its growing portfolio of Logicom and this year alone Logicom added HP Printing & Networking, NetApp, QNAP, and Jabra.
Demetris Demetriou, General Manager at Logicom, said, “By signing the agreement with ZTE, Logicom is entering the mobility segment which is growing extremely fast and therefore allows us to offer additional options to our consumers. We would like to thank ZTE’s Management team for trusting us with their brand, and we are also looking to add new mobility products such as tablets to our product portfolio.”
