Brother Middle East shared its plans to become a major player in the office and home segments of the market, which has demonstrated robust growth over the last two years despite the impacts left behind by the recent economic downturn.
Brother strengthens ist operations in the region with the appointment of Soichi Murakami as the new Managing Director for the Middle East, Turkey and Africa (including South Africa and excluding French speaking African countries).
The event also saw the launching of Brother’s new call centre service. The new offering will now allow existing and potential Brother end-users access to a call centre that can help address their queries on products/services and receive key technical support. Initially made available to the UAE, customers can simply dial 800-BROTHER (800-2768437), wherein a Brother support representative can guide users through any queries regarding Brother products.
“These are truly exciting times for the region’s printing industry, where growth has managed to continue in an upward streak, said Soichi Murakami. “The predicted growth comes as a welcome challenge for me to drive in efforts of achieving 15% YoY growth in key areas like the Middle East, Turkey and Africa. Despite being new to the region, I am confident that the presence of a highly skilled and qualified Brother team will not only help in reaching our targets and goals but also consolidate our market presence across the region.”